Global Events Data Analyst - The Boston Consulting Group
Boston, MA
About the Job
You will be supporting BCG’s efforts to move towards a more audience-centric event portfolio through stronger targeting efforts and enhanced data quality. You will work with the Global External & Events Analytics Director and collaborate closely with event projects teams to:
- Work hand in hand with event project team to strengthen and streamline data management in event planning process, including invitations and on the ground 1:1 client engagement coordination
- Manage end to end invitation process, from list generation, to invitations, registration sites, and all communications with invitees, using the appropriate marketing technology platforms (e.g., Microsoft Dynamics, Marketo, Cvent)
- Coordinate 1:1 client engagement process from target selection, matchmaking with BCG delegate, and approvals
- Support event project team on ad-hoc data cleaning needs
- Support event analytics team on ad-hoc reporting needs
Source : The Boston Consulting Group