Evernorth Sales Strategy Lead Analyst - Evernorth Health Services - Hybrid - The Cigna Group
Bloomfield, CT
About the Job
Position Summary
The Sales Strategy Lead Analyst is an integral member of the Evernorth Growth Office supporting lead qualification, outbound prospecting, and enhancing overall sales efficiency. Supports key initiatives that accelerate opportunity movement through the buying journey and increase likelihood to purchase solutions from Evernorth while allowing our Sales Directors’ time to focus on revenue development activities.
The Strategy Analyst should have strong written and verbal communication skills and the ability to interact directly with prospects, Sales team members including Leadership, and matrix partners across the enterprise.
The Strategy Analyst should have strong organizational skills and business acumen that enables them to lead projects independently, operate efficiently in a fast-paced environment, prioritize and meet deadlines effectively.
Role provides exposure to some of the brightest minds and most senior people in healthcare. Whether it’s the CMO of a health systems to Total Rewards leaders at Fortune 500’s or Senior Sales leaders and C-suite members of Evernorth, this role will give you a front seat and experience in interacting and learning from senior level colleagues.
Scope of Job
+ Support the new business growth activities for the Evernorth Growth Office (ENGO), including prospect opportunity research and intelligence gathering, lead nurture campaign execution, and conference event support.
+ Maintain knowledge of market trends and competitive solution differentiators.
+ Work closely with a variety of internal and external partners including prospects, Marketing, Sales, Sales Enablement, Sales Process Operations, Client Account Teams, Events and Sponsorships, and Consultant Relations.
+ Develops and maintains knowledge of the complete suite of Evernorth Products available including Care Solutions (Behavioral, Oncology), EviCore Product Suite, Embarc Medical Drug Mgmt., MyMatrixx and all future products solutions as they are developed.
+ Understands the Evernorth business units, their value propositions, and organizational structures to align appropriately for prospect opportunities.
Responsibilities
+ Lead Qualification and Nurturing
+ Assess new inbound leads, vetting quality, readiness to purchase and fit for our products/solutions.
+ Development and research of new organizations/entities entering the market to assess prospect potential as outbound leads.
+ Nurture Early-Stage opportunities through a steady cadence of personalized communications including emails, phone calls, social media.
+ Researching of prospect pipeline to identify new opportunities.
+ Use of tools to build out detailed opportunity profiles.
+ Determination and contact information for decision-makers within prospects.
+ Competitor research
+ Conference Support
+ Partner with the Events and Sponsorships team to assess participation list for key targets.
+ Secure contact information for attendee lists as requested.
+ Support Sales Team by securing attendance at onsite events and face to face meetings.
+ Prepare onsite Sales Packets for attendees include schedule, top attendee bios, networking opportunities.
+ Attends events as requested to represent Evernorth and engage top prospects.
+ Project Mgmt.
+ Support key prospecting activities including conversion meetings, site visits, demos, leadership interactions on early stage prospects.
+ Work with Marketing/Sales Messaging to identify and create prospecting materials.
+ Assist in ad hoc projects as requested by leadership.
+ Support Events team to ensure onsite experience is optimal for our attendees and participants.
+ Review and provide feedback, on event communications.
+ Support the development of Digital Sales Rooms to engage top prospects.
+ Participate/Facilitate on business/product meetings, take notes/report findings to appropriate team members.
Minimum Qualifications
+ BA/BS degree or equivalent experience
+ Salesforce/Marketo/Highspot systems experience preferred
+ Advanced Microsoft Office application proficiency required, including PowerPoint and Excel
+ Knowledge of Medical Point Solutions included Behavioral Health, Medical Drug Mgmt., Oncology, Radiology or Cardiovascular solutions is strongly desired
+ Strong presentation skills including the ability to adjust messaging based on targeted audience
+ Ability to manage projects against deadlines.
+ Sales skills ensuring the ability to nurture leads to convert to opportunities.
+ 80 targets per month/converting minimum of 5.
+ Schedule a minimum of 10 onsite meetings/follow-up discussions for targeted conferences (targets based on conference size)
+ Strong verbal and written communication skills
+ Demonstrated ability to develop strong working relationships with matrix partners to drive deliverables.
If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload.
About Evernorth Health Services
Evernorth Health Services, a division of The Cigna Group, creates pharmacy, care and benefit solutions to improve health and increase vitality. We relentlessly innovate to make the prediction, prevention and treatment of illness and disease more accessible to millions of people. Join us in driving growth and improving lives.
_Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws._
_If you require reasonable accommodation in completing the online application process, please email:_ _SeeYourself@cigna.com_ _for support. Do not email_ _SeeYourself@cigna.com_ _for an update on your application or to provide your resume as you will not receive a response._
_The Cigna Group has a tobacco-free policy and reserves the right not to hire tobacco/nicotine users in states where that is legally permissible. Candidates in such states who use tobacco/nicotine will not be considered for employment unless they enter a qualifying smoking cessation program prior to the start of their employment. These states include: Alabama, Alaska, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Iowa, Kansas, Maryland, Massachusetts, Michigan, Nebraska, Ohio, Pennsylvania, Texas, Utah, Vermont, and Washington State._
The Sales Strategy Lead Analyst is an integral member of the Evernorth Growth Office supporting lead qualification, outbound prospecting, and enhancing overall sales efficiency. Supports key initiatives that accelerate opportunity movement through the buying journey and increase likelihood to purchase solutions from Evernorth while allowing our Sales Directors’ time to focus on revenue development activities.
The Strategy Analyst should have strong written and verbal communication skills and the ability to interact directly with prospects, Sales team members including Leadership, and matrix partners across the enterprise.
The Strategy Analyst should have strong organizational skills and business acumen that enables them to lead projects independently, operate efficiently in a fast-paced environment, prioritize and meet deadlines effectively.
Role provides exposure to some of the brightest minds and most senior people in healthcare. Whether it’s the CMO of a health systems to Total Rewards leaders at Fortune 500’s or Senior Sales leaders and C-suite members of Evernorth, this role will give you a front seat and experience in interacting and learning from senior level colleagues.
Scope of Job
+ Support the new business growth activities for the Evernorth Growth Office (ENGO), including prospect opportunity research and intelligence gathering, lead nurture campaign execution, and conference event support.
+ Maintain knowledge of market trends and competitive solution differentiators.
+ Work closely with a variety of internal and external partners including prospects, Marketing, Sales, Sales Enablement, Sales Process Operations, Client Account Teams, Events and Sponsorships, and Consultant Relations.
+ Develops and maintains knowledge of the complete suite of Evernorth Products available including Care Solutions (Behavioral, Oncology), EviCore Product Suite, Embarc Medical Drug Mgmt., MyMatrixx and all future products solutions as they are developed.
+ Understands the Evernorth business units, their value propositions, and organizational structures to align appropriately for prospect opportunities.
Responsibilities
+ Lead Qualification and Nurturing
+ Assess new inbound leads, vetting quality, readiness to purchase and fit for our products/solutions.
+ Development and research of new organizations/entities entering the market to assess prospect potential as outbound leads.
+ Nurture Early-Stage opportunities through a steady cadence of personalized communications including emails, phone calls, social media.
+ Researching of prospect pipeline to identify new opportunities.
+ Use of tools to build out detailed opportunity profiles.
+ Determination and contact information for decision-makers within prospects.
+ Competitor research
+ Conference Support
+ Partner with the Events and Sponsorships team to assess participation list for key targets.
+ Secure contact information for attendee lists as requested.
+ Support Sales Team by securing attendance at onsite events and face to face meetings.
+ Prepare onsite Sales Packets for attendees include schedule, top attendee bios, networking opportunities.
+ Attends events as requested to represent Evernorth and engage top prospects.
+ Project Mgmt.
+ Support key prospecting activities including conversion meetings, site visits, demos, leadership interactions on early stage prospects.
+ Work with Marketing/Sales Messaging to identify and create prospecting materials.
+ Assist in ad hoc projects as requested by leadership.
+ Support Events team to ensure onsite experience is optimal for our attendees and participants.
+ Review and provide feedback, on event communications.
+ Support the development of Digital Sales Rooms to engage top prospects.
+ Participate/Facilitate on business/product meetings, take notes/report findings to appropriate team members.
Minimum Qualifications
+ BA/BS degree or equivalent experience
+ Salesforce/Marketo/Highspot systems experience preferred
+ Advanced Microsoft Office application proficiency required, including PowerPoint and Excel
+ Knowledge of Medical Point Solutions included Behavioral Health, Medical Drug Mgmt., Oncology, Radiology or Cardiovascular solutions is strongly desired
+ Strong presentation skills including the ability to adjust messaging based on targeted audience
+ Ability to manage projects against deadlines.
+ Sales skills ensuring the ability to nurture leads to convert to opportunities.
+ 80 targets per month/converting minimum of 5.
+ Schedule a minimum of 10 onsite meetings/follow-up discussions for targeted conferences (targets based on conference size)
+ Strong verbal and written communication skills
+ Demonstrated ability to develop strong working relationships with matrix partners to drive deliverables.
If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload.
About Evernorth Health Services
Evernorth Health Services, a division of The Cigna Group, creates pharmacy, care and benefit solutions to improve health and increase vitality. We relentlessly innovate to make the prediction, prevention and treatment of illness and disease more accessible to millions of people. Join us in driving growth and improving lives.
_Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws._
_If you require reasonable accommodation in completing the online application process, please email:_ _SeeYourself@cigna.com_ _for support. Do not email_ _SeeYourself@cigna.com_ _for an update on your application or to provide your resume as you will not receive a response._
_The Cigna Group has a tobacco-free policy and reserves the right not to hire tobacco/nicotine users in states where that is legally permissible. Candidates in such states who use tobacco/nicotine will not be considered for employment unless they enter a qualifying smoking cessation program prior to the start of their employment. These states include: Alabama, Alaska, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Iowa, Kansas, Maryland, Massachusetts, Michigan, Nebraska, Ohio, Pennsylvania, Texas, Utah, Vermont, and Washington State._
Source : The Cigna Group