District Sales Manager at Genuine Parts Company

Job Summary

The role of the District Manager, Sales is to drive sales thru the district sales team to grow commercial sales and overall NAPA Commercial Value Proposition. The leader is responsible for ensuring the district sales team’s understanding of and selling of NAPA programs to all assigned customers. Communicates monthly wholesale strategies and tactics to the district sales team, assigning goals and holding the sellers accountable. This role is responsible for building high performing teams and ensuring NAPAs vision, values, and culture exceed expectations for employees, customers, and key stakeholders to drive NAPA’s profitability. 

Responsibilities

• Leads and motivates district sales team to achieve and exceed sales quota of assigned accounts by leveraging NAPA Wholesale promotions, programs, and initiatives with purchases of NAPA Auto Parts and services through:
  • Consistent and effective presentations to assigned accounts.
  • Leveraging the NAPA Auto Care Program(s)
  • Major Account, Fleet and Government program sales
  • All aspects of customer connectivity: NAPA PROLink, TRACS, etc.
  • NAPA AutoTech Training Classes
• Ensures HQ directed sales programs and initiatives are executed at a high level to drive growth and profitability.     
• Leads, motivates, and mentors district sales team to implement effective sales strategies to achieve revenue targets and market share growth across all locations.

• Analyzes market trends to identify opportunities for gross margin expansion and ongoing pricing maintenance. Collaborates with operation leadership in preparing business cases for investment at store level.
• Track sales metrics and KPIs, preparing reports and presentations for senior management to communicate progress and identify areas for improvement.
• Manage district sales team prospecting of new accounts and/or fostering growth of underperformers. Ensures proper registration of all assigned accounts in RAM.

• Build and maintain relationships with effective communication with store teams, customers, and executive leadership thru collaboration and influence to achieve success through others.
• Evaluates sales results of region and district stores to ensure the delivery of strategic objectives within budget. Collaborates with others to produce accurate and achievable sales projections for the district.
• Accountable for recruitment and selection of sales team members while ensuring appropriate support for stores in assigned territory. Key role in succession planning.
• Motivates high performing sales teams to achieve sales quota thru coaching, feedback, and meaningful developmental. Conducts regular district sales meetings, encourages continual learning, and ensures completion of all company required training.
• Partners with store leadership to identify and deploy strategies and tools to improve store efficiency and service levels to achieve and exceed district financial objectives and quotas.
• Oversee unmanageable debt collections and ensure expenses to remain within established budgets.
• Build and maintain relationships with effective communication with store teams, customers, and executive leadership thru collaboration and influence to achieve success through others.
• Demonstrates sound decision-making ensuring adherence to company values and policies; requires and models high levels of professionalism of self and teams. 
• Ensures team maintains a safe and healthy environment for customers and employees. Complies with all applicable policies, rules, and regulations, including those relating to safety, health, labor, and employment.

• Utilizes NAPA CRM Tools to monitor leads, log customer interactions and schedule sales calls.

Key Performance Indicators

• Sales Quota attainment.
• Gross Margin/Profit Expansion and Quota attainment.
• Execution of company sales programs and initiatives, examples include Boiler Room sales, Mayhem style events, Spring & Fall filter sales and Auto Care sign up incentives.       
• Sales Team averages ten presentations a day.
• AutoCare Center Sales and membership growth.
• Major Account Sales Growth.
• Fleet and Government Sales Growth.
• Bad Debt %.

Qualifications

• High school diploma and 2+ years’ work experience leading a sales team.
• In depth understanding of and mastery of basic selling skills such as preparing for the sales call, managing the customer meeting, handling customer resistance, closing the sale, and account maintenance.
• Strong knowledge of NAPA operations and systems and/or ability to learn.
• Excellent results-oriented management skills, multi-tasking and time management capabilities, exceptional team leadership abilities, and a strong work ethic.
• Demonstrated strong interpersonal and leadership skills including a willingness to consistently provide superior customer service, the ability to react appropriately under pressure, the ability to apply good judgment in ambiguous situations.
• Strong analytical/critical thinking skills and demonstrates adaptability by adjusting to changing business priorities.
• Excellent verbal and written communication skills, coupled with the ability to synthesize detailed information into succinct and actionable recommendations.
• Initiative-taking, deliverable-focused, strong work ethic, able to prioritize and resolve an array of issues simultaneously. Works with a sense of urgency.
• Demonstrates high-level of ethical behavior in exercising judgement and discretion in matters of significance.
• Capable of driving change transformation and strategy execution to achieve specific business results.
• Collaborative mindset and ability to navigate and build trust in a complex organization.
• Ability to inspire a shared vision, empower, and motivate a team and as needed, do this from afar.
• Ability to work the business hours within the territory or region to address customer needs and support growth of sales.

Competencies

• Sales Acumen: The ability to understand and apply sales principles, techniques, and processes effectively.
• Communication and Customer Focus: The ability to identify, understand, and meet the needs of customers to build and maintain strong, long-lasting relationships influence others through clear and persuasive communication.
• Resilience and Adaptability: The ability to recover quickly from setbacks, maintain motivation, and adapt to changing circumstances in a fast-paced sales environment.
• Results Orientation & Financial Acumen: A strong drive to meet or exceed sales targets and objectives, with a focus on achieving measurable outcomes with an understanding of how to structure deals meet both sales and profit objectives.
• Product Knowledge: Deep understanding of the specifications, features, benefits, and differentiators between products and brands.
• Technology Proficiency: Comfortable using CRM systems, inventory management software, and other sales tools. Ability to leverage digital platforms for customer engagement.

Preferred Qualifications

• Bachelor’s degree in business, Operations, or relevant discipline.
• Must be willing to relocate within the division.

Leadership

• Embodies the following values: serve, perform, influence, respect, innovate, team.
• Effectively communicates by motivating and inspiring others through clear and proactive communication.
• Delivers results and drives customer success by committing and focusing on outcomes to deliver results and making the customer the center of decisions.
• Makes balanced decisions and thinks strategically by being a forward thinker.
• Develops high-performing teams by providing inclusive leadership, attracting, and developing world-class talent, providing ongoing feedback, and building trust across the organization.

Physical Demands / Working Environment

• Work conducted in office, retail stores, and customer site environments.
• Frequent periods standing/walking in unairconditioned facilities and retail stores.
• Exposed to vibrations and dust, with noise level at moderate to low decibels.
• Must be able to lift twenty-five pounds at times.
• Specific vision ability required by this job includes close vision, distance vision, color vision, peripheral vision, depth perception and the ability to adjust focus.
• Regularly required to use hands and fingers, and handle or feel objects.
• Other physical tasks required include pushing, reaching, climbing, and stooping.
• Local and air travel up to 50% - 75% of time to perform duties.

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GPC conducts its business without regard to sex, race, creed, color, religion, marital status, national origin, citizenship status, age, pregnancy, sexual orientation, gender identity or expression, genetic information, disability, military status, status as a veteran, or any other protected characteristic. GPC's policy is to recruit, hire, train, promote, assign, transfer and terminate employees based on their own ability, achievement, experience and conduct and other legitimate business reasons.