Director of Marketing - Remote | WFH - Get It Recruit - Marketing
La Mirada, CA 90638
About the Job
Position Overview: Marketing Director
Salary Range: $100,000 - $195,000
About Us:
We are a forward-thinking company, established in 2017, dedicated to becoming a global leader in home office furniture, with a special focus on serving the younger generation. Over the years, we've built strong partnerships with renowned Fortune 500 retailers like Target, Walmart, and Costco. Our marketing endeavors have flourished through collaborations with international gaming brands such as Activision (Call of Duty) and Blast (CS: GO Global Esports Tournaments), resulting in significant brand exposure. At our company, we prioritize the growth and well-being of our employees, offering competitive wages, expanding benefits, and fostering a dynamic work environment.
Qualifications:
Proven experience as a marketing manager, with a strong background in e-commerce, particularly within the furniture industry.
Demonstrated ability to orchestrate campaigns yielding a Return on Investment (ROI) exceeding 5, attracting a minimum of 500K monthly visits.
Proficiency in directing sales via direct-to-consumer initiatives and crafting personalized content and branding campaigns tailored to the furniture sector.
Expertise in creating engaging content, driving sessions to enhance traffic, and ensuring product visibility in each campaign.
Proficient in various marketing strategies including SEO, SEM, content, storytelling, email marketing, social media marketing, and PPC advertising.
Willingness to travel with the team to events and conferences.
Responsibilities:
Marketing Strategy Development: Develop comprehensive marketing strategies across various channels to elevate brand awareness and drive sales, tailored to the specific needs of the furniture industry.
Digital Campaign Management: Plan and execute digital marketing campaigns, leveraging industry best practices and optimizing for maximum impact and ROI.
Content Creation and Management: Supervise the creation of engaging content across multiple platforms to captivate potential customers and enhance the brand's value proposition.
Analytics and Reporting: Make data-driven decisions to optimize future campaigns, documenting accurate conclusions for management and team members.
Project and Team Management: Collaborate with cross-functional teams to ensure a cohesive market approach, set KPIs, and manage priorities for marketing team members.
Team Event Participation: Participate in team events and conferences, with a 30% travel requirement.
Emotive/SEM/SEO Tools:
AnalyticMeta Business Backend: Shopify, Google Suite (Google Analytics, Tag Manager, GMC)
SEM: Google Suite (Google Analytics, Google Ads, Tag Manager, GMC), SEMrush
Social Media: Meta Business Suite, Pinterest, Reddit, Linkedin, Houzz
EDM: Mailchimp
Benefits:
Medical, Dental, Vision, 401(k)
Paid Time Off
Hybrid Work Schedule (Monday to Friday)
Employee Discount Program
We are committed to fostering a supportive work environment where your expertise and creativity can thrive. Join us in shaping the future of home office furniture and marketing innovation.
Employment Type: Full-Time
Salary: $ 100,000.00 195,000.00 Per Year
Salary Range: $100,000 - $195,000
About Us:
We are a forward-thinking company, established in 2017, dedicated to becoming a global leader in home office furniture, with a special focus on serving the younger generation. Over the years, we've built strong partnerships with renowned Fortune 500 retailers like Target, Walmart, and Costco. Our marketing endeavors have flourished through collaborations with international gaming brands such as Activision (Call of Duty) and Blast (CS: GO Global Esports Tournaments), resulting in significant brand exposure. At our company, we prioritize the growth and well-being of our employees, offering competitive wages, expanding benefits, and fostering a dynamic work environment.
Qualifications:
Proven experience as a marketing manager, with a strong background in e-commerce, particularly within the furniture industry.
Demonstrated ability to orchestrate campaigns yielding a Return on Investment (ROI) exceeding 5, attracting a minimum of 500K monthly visits.
Proficiency in directing sales via direct-to-consumer initiatives and crafting personalized content and branding campaigns tailored to the furniture sector.
Expertise in creating engaging content, driving sessions to enhance traffic, and ensuring product visibility in each campaign.
Proficient in various marketing strategies including SEO, SEM, content, storytelling, email marketing, social media marketing, and PPC advertising.
Willingness to travel with the team to events and conferences.
Responsibilities:
Marketing Strategy Development: Develop comprehensive marketing strategies across various channels to elevate brand awareness and drive sales, tailored to the specific needs of the furniture industry.
Digital Campaign Management: Plan and execute digital marketing campaigns, leveraging industry best practices and optimizing for maximum impact and ROI.
Content Creation and Management: Supervise the creation of engaging content across multiple platforms to captivate potential customers and enhance the brand's value proposition.
Analytics and Reporting: Make data-driven decisions to optimize future campaigns, documenting accurate conclusions for management and team members.
Project and Team Management: Collaborate with cross-functional teams to ensure a cohesive market approach, set KPIs, and manage priorities for marketing team members.
Team Event Participation: Participate in team events and conferences, with a 30% travel requirement.
Emotive/SEM/SEO Tools:
AnalyticMeta Business Backend: Shopify, Google Suite (Google Analytics, Tag Manager, GMC)
SEM: Google Suite (Google Analytics, Google Ads, Tag Manager, GMC), SEMrush
Social Media: Meta Business Suite, Pinterest, Reddit, Linkedin, Houzz
EDM: Mailchimp
Benefits:
Medical, Dental, Vision, 401(k)
Paid Time Off
Hybrid Work Schedule (Monday to Friday)
Employee Discount Program
We are committed to fostering a supportive work environment where your expertise and creativity can thrive. Join us in shaping the future of home office furniture and marketing innovation.
Employment Type: Full-Time
Salary: $ 100,000.00 195,000.00 Per Year
Source : Get It Recruit - Marketing