Director of Marketing - NexPoint

NexPoint is a multibillion-dollar alternative investment firm based in Dallas, Texas. The firm is structured around three major business areas: real estate, corporate credit and equities, and insurance solutions. NexPoint’s businesses span asset classes, industries, and strategies, providing the flexibility to invest across capital structures and market environments. Serving a diverse client base, NexPoint’s investment strategies are offered in a range of vehicles and fund structures, including mutual funds, public and private REITs, tax-advantaged vehicles, private funds, and separate accounts. For more information visit nexpoint.com

The NexPoint Marketing team is responsible for all aspects of marketing for the organization, including branding & communications, product marketing, digital advertising, event marketing, email marketing and website management.

Job Description:

NexPoint has an immediate opening for a bright, ambitious leader for our Marketing Team who has broad-based knowledge of advanced marketing concepts, exceptional writing and communication skills, and experience creating content for various investor channels. We seek a qualified candidate who performs well under pressure, prioritizes effectively, and enjoys working in a fast-paced environment on a wide variety of activities. The Marketing function plays a central role in developing and executing the firm’s growth initiatives related to launching new products to our distribution network, growing and refining our digital presence, and providing an unparalleled experience for our partners and clients.

Key Responsibilities:

• Create and manage marketing materials for new product launches considering all available communication channels (email, events, website, social media, paid advertising, etc.) that are compelling, cohesive, and polished
• Develop and execute comprehensive marketing plans through thought leadership, brand and design, PR, client marketing, product marketing, digital marketing, demand generation, social media, etc.
• Effectively communicate new marketing content, campaigns and programs to the business development team and the real estate team
• Work with regional wholesalers to develop content to support sales goals for Marketo Sales Insight
• Take initiative to explore new approaches to increase efficiency, document organization, refine documentation and procedures, and improve processes without sacrificing creativity or quality
• Proofread all marketing content throughout the development and approval process to ensure it is accurate and reviewed by compliance
• Manage information flow across numerous departments and prioritizing marketing initiatives based on timely company-wide goals
• Assist Business Development team with a wide variety of ad-hoc projects, acting as a general utility player as needed
• Writing clear, concise and grammatically correct copy
• Driving the creation of original concepts that result in effective and compelling communication
• Understanding different language styles that appeal to various target markets
• Developing and maintaining a clear and consistent brand voice

Familiarity with commonly used style guides

Qualifications:

• Financial Services and/or Real Estate industry experience preferred
• 7+ years of experience working in marketing, advertising, or similar environment
• An undergraduate degree from a well-regarded institution, MBA or any finance training is a plus
• Experience in producing a wide variety of marketing collateral with an eye for professional, polished design and branding
• Tech savvy with proficiency in Adobe Creative Suite (Photoshop, Illustrator, and/or InDesign) and Marketing Automation Tools (Marketo, Pardot, or HubSpot etc.)
• Strong proficiency in Microsoft Office and PowerPoint’s advanced functions
• Strong concept/product understanding and content creation skills to enhance all content from basic to professional and polished
• Strong work ethic, self-starter
• Excellent organizational, interpersonal, communication, writing, and presentation skills
• Must be interested in working in Dallas, TX

Compensation & Benefits:

NexPoint offers a competitive base salary and bonus based on experience and performance. NexPoint offers a generous benefits package that includes an industry leading health insurance plan with no employee premiums or deductibles and a 401(k) plan with employer match. NexPoint’s talented professionals share a passion for excellence, commitment to teamwork, and pride based on the firm’s track record in the alternative investment industry. NexPoint is an Equal Opportunity Employer.