Director of Marketing/ Clinical Liaison - The Grand Pavilion for Rehabilitation and Nursing at Rockville Centre

Director of Marketing/ Clinical Liaison 

This position coordinates and enhances the facility’s inquiry, admission, and marketing process. Conducting on-site evaluations of patient referrals and complete daily sales calls on target market and referrals

Director of Marketing/Clinical Liaison Job Description:

Outside facility role.  This position requires travel to various hospitals, alfs, physician offices etc.  This role is not internal

·      Takes inquiry calls from hospitals, families, etc

·      Clinically review of referrals and conducting onsite visits

·      Maintaining and growing relationships with hospital case managers/dc planners/social workers

·      Identifying needs of the patients/families and directing referrals to facilities.

·      Identifying needs of the target market and represent the facilities at community partner meetings

·      Ensures responses to inquiries are handled properly, timely, and with appropriate follow-up.

·      Demonstrate a sense of urgency regarding census/premium mix enhancement and management.

·      Serves as a member of the marketing team to enhance resident and community relations.

·      Assist in maintaining a database of medical contacts/community resources.

·      Assists with bringing physicians on board

·      Maintain/create relationships with local alfs, group homes, etc

·      Creates new promotional items ideas to aid in the increase of referrals

·      Follows up on all hospitalized patients to ensure they return to the snf