Director of Account Planning - Doing Things Media

Job Description

Doing Thing is seeking a Director of Account Planning, a leadership and managerial role that sits within our Branded Partnerships organization and is pivotal for leading the Account Management team to drive excellent client service and revenue success. The ideal candidate will be an empathetic, solutions-oriented manager with experience partnering with agency holding companies, strong knowledge of the social media landscape, executing custom branded content, and always bringing a customer-first mindset. This role will oversee a team of account managers and collaborate with cross-functional teams across sales, operations, integrated marketing, creative, and finance.  

As the Director, you will be responsible for the successful delivery of Brand Partnerships revenue by way of leading the team of Account Managers. You will be the liaison between Account Management & every other department at Doing Things. As liaison, you speak every stakeholders’ language, ultimately collaborating to help the Account Management team’s execution of branded programs. You will play a critical role in inter-departmental collaboration and building long-term, strong client relationships through the Account Management team. You are professional, polished and articulate, with superior organization and communication abilities.

To sum, the purpose of this position is to provide unwavering & strategic support to the team of Account Managers who execute Brand Partnerships’ revenue. You are both a line of defense & a strategic challenger, growing & supporting the team, advocating internally & externally to deliver efficient revenue through exceptional process, organization, record keeping and AM team growth.


Responsibilities
This role can be categorized into three buckets – leadership & management, client relationships/success, finance & operations.

Leadership & Management

• Learn the historical context of DT to date, nurture the integrity of the company ethos, creative, and people within
• Understand & facilitate the entire account management process, from pre to post sale
  • Player x coach style –
• Lead Brand Partnerships’ Account Planning team of [currently 6] national Account Managers, across different time zones
• Responsible for the total hiring, training & onboarding of all BP Account Managers
  • Experience in the following areas is a must – both from a personal & coaching others experience
    • RFP Deck Building
    • Media Planning
    • Kick Off Calls
    • Custom Content Production
    • Organic & Paid Social Analytics
    • Pacing & Delivery
    • Revenue Recognition
    • Recapping, Incremental & Upsell Conversations
• Maintain & update all of Account Planning’s internal databases, documentation systems, templates, onboarding & training materials, etc.
• You are the point person, expert for any / all questions from pre to post sale from any perspective – AM, Sales, Creative, Production, etc.

• Assign teams in pre-sale for each Request For Proposal
• Responsible for excellent client experiences, optimizing processes and materials to ensure the AM team is armoured with the most efficient tools to execute programs
• Plugged into the sales world to help seller & client education, level setting, etc.
• Understand and synthesize sales priorities in order to audit AM processes to ensure both sales & client satisfaction

Finance & Operations

• Responsible for the efficient & clean delivery of Brand Partnerships’ revenue [via the Account Managers] through end of month revenue recognition processes
  • Liaison with the Finance department & answers any questions about revenue numbers across any program

For the sake of this Director of Account Planning Job Description, we’ve also included the Job Description of a Doing Things Account Manager. You have expertise & knowledge in all of the below areas. You will learn the Doing Things approach and thus, become the unwavering expert to the Account Planning team. This also means you work with the Sales team leads to advocate for Account Planning priorities. AP & Sales work hand in hand, but each is responsible for different sides of the business. We operate on a player/coach model to ensure you are plugged into the day to day of the team you’re managing. 

Account Manager, Brand Partnerships – Job Description

Pre-Sale

• Collaborate with sellers & creative team on the entire pre-sale process — including digesting & synthesizing RFPs, ultimately developing innovative & cohesive proposals leveraging DT ad products 
  • Experience with audience analysis tools is a plus [Shareablee, Demographics Pro, etc.]
• Brainstorm net new creative big ideas based on RFPs and be able to translate them into slides for clients
• Build media plans in excel
  • Experience with media math is preferred
• Build proposal decks, aggregating everyone’s thoughts from the brainstorm and developing a clear, compelling story as the DT solution 

Post-Sale

• Manage all post-sale client communication by establishing, growing, and maintaining strong relationships with client partners
• Guide clients through clear campaign kick off calls and into creative production
• You are extremely detail oriented, proactive, and strategic with your client and internal communication // understanding every step of the path so that everyone else can execute their job seamlessly
• Responsible for coordinating all creative production – requesting new creative, relaying client feedback internally, and aggregating creative to send back to the client for review/approval
  • Experience in Slack & Monday.com is a plus
• Organize all content delivery to the client, meticulously ensuring all creative components are greenlit by the client in order to go live by the flight start
• Schedule all approved content
  • Experience in Sprout Social is a plus
• Coordinate and manage campaign’s ad operations, successfully launching campaigns directly to social platforms
  • Experience in the backend insights of Instagram, Facebook, YouTube, TikTok, Snapchat is a plus
• Continuously monitor campaign performance and pacing – providing clients with optimization recommendations
• Set up paid programs in Meta Ads Manager
• Coordinate & confirm outside creators for ad campaigns // handle all paperwork, delivery of approved content for them to launch, etc.
• Translate performance to visuals/materials with relevant relative information enabling clients to understand partnership value vs. company and industry benchmarks
• Turn learnings to actionable insights, acting as a consultative partner to our clients
• Ultimately ensure the full delivery of media programs all the way through actualization / reconciliation
  • Experience in Boostr and with billing rev recognition is a plus
• Keeping all internal documents and sheets up to date with your portfolio of program’s worth of clean, accurate reporting & information

Qualifications & Desired Characteristics

• Excellent, empathetic, and solutions-oriented communication is a must -- both internally & externally
• 4 years of managerial experience, leading a team of Account Managers in a media company
• In addition to the above, ideally you also have 3 years managing campaigns yourself in a media company, agency, or similar industry 
• Your brain is both left and right – black/white & colored – you love math and creativity and are able to strategically interweave the two sides in between each other
• You are process & organization-centric – those pillars trickle down to how you manage teams and release and maintain updates
• Doing Things is defined by our ability to adapt, pivot, audit & effect changes quickly – you are responsible for rolling out & implementing these changes and supporting the team as they follow suit 
• Bring your own, unique, refreshing and diverse brain to the table -- we want to learn from you 
• Adaptable, enthusiastic, comfortable being uncomfortable
• Human characteristics we value – you are extremely organized, detail-oriented, thoughtful, resourceful, resilient, self-aware, excitable, flexible, adaptable, patient, understanding, comfortable being uncomfortable, comfortable with an ever-changing environment, proactive and thorough
• Deep knowledge of the social media landscape regarding content - specifically memes and viral content
• Effective time management and organizational skills, as well as strong attention to detail
• Exceptional at client services & external communication
• You can synthesize communication between internal and external stakeholders, you are clear and concise
• High level of comfort with managing multiple projects simultaneously
• Experience training and teaching the media landscape, the context of media math
• Experience growing teams to scale with a growing business 
• Experience not only doing yourself, but teaching others the following = 
  • Building media plans
  • Creating, monitoring, and optimizing paid campaigns in Meta Ads Manager
  • Experience with project management tools - Monday.com, G-Suite, Slack, Sprout 
  • Experience with CRM tools like Boostr
  • Experience with campaign analytics and building client-facing reports - DemoPro, Talkwalker, Kantar
• Loves to laugh & make people laugh 
• Thrives in a high growth, fast paced environment 
• A proven team player who values collaborate on projects in addition to independent work 
• Great at building and presenting materials  

Who We Are

At Doing Things, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our brands and our community. 

Doing Things (DT) is responsible for the funniest, most shareable and culturally relevant memes and video content on the Internet. The company is making ordinary life relatable, humorous and entertaining through a portfolio that includes some of the most popular brands built on social, including ShitHeadSteve, TrashCanPaul, MiddleClassFancy, AnimalsDoingThings, Recess Therapy, and BobDoesSports, among others. Through its IP, DT fuels consumer products, branded content, video licensing, publishing and original entertainment across digital and linear TV.

Today, DT touts more than 35 unique brands and delivers more than 100 pieces of original and curated content daily to an audience of more than 85 million followers across Instagram, Facebook, TikTok, YouTube and Snapchat.

DT works with global brands, publishing and media partners, including Amazon, Anheuser-Busch, Diageo, The Fox Corporation, Inspire Brands, NBCUniversal, Paramount Global, The Walt Disney Company, and Yum! Brands, and Mattress Firm, among others, who are looking to engage audiences with content at the pulse of cultural relevance. 


What We Offer

At Doing Things, you make an immediate impact. Doing Things is a start-up made up of smart, talented and driven people looking for other potential team members with the same attitude of innovation and excellence. We offer incredible opportunities to learn and work on projects that are at the forefront of the internet media landscape and are transforming digital advertising. We offer competitive compensation that includes health care, dental, vision, 401K, cutting edge work, and the opportunity to join a rapidly growing startup with a proven product.

We are the trailblazer in this space. This is just the beginning of meme marketing and the emphasis on brands being a part of social conversation. This is a bespoke, exciting, and an incredibly unique opportunity to be a part of something from the ground up.

Again, at Doing Things, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our brands and our community. Doing Things is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

The salary range for this role is $135K - $150K, pending experience.

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