Digital Retail Tool Manager - BMW Of North America

The Digital Retail Tool Manager functions as an individual project and product manager but also a key driver to digital tool integration within the retail tool landscape. The front end showroom/inventory tools (e.g. The Virtual Showroom Tool) must connect and form part of the BMW retail and digitalization strategy. Therefore, the Digital Retail Tool Manager must manage internal alignment and work closely with several other internal teams to ensure a cohesive and sustainable tool landscape to optimize the customer's digital buying experience.

The Digital Retail Tool Manager must drive the development, project management and adaptation of new technologies and tools to improve customer experience and dealer sales process effectiveness. This role also has responsibility for the Legendary Moment Test Drive, which is one of the 5 Legendary Moments that form part of the Global CBS strategy. These showroom tools enhance the customers experience and allow them a greater convenience to shop and execute their transaction.

The overall goal is to enhance the customer's retail journey through seamless interaction and digitalization with the goal that the Retail experience become strong differentiators for the BMW brand and increases conquest and loyalty. Within this strategy, The Digital Retail Tool Manager will work on multiple projects to improve the way in which Customers purchase their vehicles.

oin the BMW North America team and enjoy a high-performance Total Rewards package that may include:

• Medical, Dental, and Vision insurance

• All with options for $0 Employee contribution

• 401(k) with Company match

• Retirement Income Account (RIA)

• Employee vehicle program

• Bonus eligibility

• Paid Parental Leave of up to 6 weeks

• Paid Time Off in addition to Company paid holidays where eligible

• Hybrid work environment

• Voluntary Benefits to fit your needs

The pay range for this role is: $ 105,213.00 - $123.780.00.

The selected candidate's education, skills, experience, and location will be used to determine the final salary offer. All pay ranges are based on a full-time work schedule. This statement is in accordance with state and local pay disclosure requirements.

Even more so than the generous compensation and benefits, the culture and values of BMW of North America makes it the ultimate working environment. These values are Responsibility, Appreciation, Transparency, Trust, and Openness. We allow these values to guide the way we conduct ourselves and our business.

At BMW, we are driven by diversity, equity, and inclusion. We are proud to be an Equal Opportunity Employer and are welcoming of all individuals, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. Requirements:

• Bachelor's Degree
• 5-7 years of experience preferable in Automotive Retail or with an OEM
• Strong Sales background (3-5 years)
• Strong insights in Digital Retailing, Automotive Sales, Automotive digital tools and the overall automotive business
• Conceptual thinker
• Ability to manage multiple projects at one time
• Strong prioritization skills
• Cross-Cultural work/business experience
• Ability to lead, organize, and execute projects across multi-partner landscapes

Preferences:

• Dealership or operational experience preferred