Digital Marketing Specialist - Ylopo
Los Angeles, CA
About the Job
About Us
Ylopo, LLC is a rapidly growing marketing and technology company providing internet marketing services and proprietary lead generation and engagement software to successful real estate agents across the country. We are seeking an outgoing, tech savvy individual to join our growing team.
Why work for Ylopo?
At Ylopo we offer team members:
a commitment to personal development,
guidance and support at a high level through interfacing with our Executive Team to prioritize goals as a company,
excellent leadership and mentoring for our entry-level to senior staff, and recognition of outstanding efforts,
team building events, team lunches/ happy hours, and other company wide events
a supportive, caring environment dedicated to continuous learning and growth.
We are looking for a highly motivated and detail-oriented LSA Specialist to join our team and help us optimize Local Service Ads campaigns for our clients.
Responsibilities:
Build, manage, and optimize Local Service Ads campaigns for real estate clients, driving lead generation and conversion.
Analyze campaign data to identify areas for improvement and make data-driven decisions to optimize performance.
Stay up-to-date with Local Service Ads and Google Business Profile best practices and policies, as well as trends in the real estate industry.
Collaborate with cross-functional teams, including Sales and Customer Success, to execute effective Local Service Ads strategies for clients.
Collaborate with a designated Google representative to understand how the product is changing first-hand and how that will impact our clients' experience with our services.Communicate campaign performance and insights to clients with customer service as a priority, as well as recommend ongoing optimizations and improvements.
Ensure campaigns are executed in a timely and efficient manner, working closely with the Operations team.
Requirements:
Bachelor's degree in Marketing, Business, or a related field.
1+ years of experience in digital marketing, with a focus on Local Service Ads, Google Business Profile, or local SEO.
Strong analytical skills, with the ability to analyze data to make informed decisions and optimize performance.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and manage relationships with clients even through challenging situations.
Demonstrated ability to understand and follow complex processes and SOPs.
Self-starter with the ability to work independently in a fast-paced, high-growth environment.
Knowledge of Local Service Ads and Google Business Profile best practices and policies, as well as trends in the real estate industry.
Preferred qualifications:
Experience in the real estate industry or a related field.
Familiarity with real estate lead generation and conversion strategies.
Experience with project management and workflow tools.
Understanding of SEO, SEM, and other digital marketing channels.
At Ylopo, we offer competitive compensation, a comprehensive benefits package, and a dynamic work environment that values collaboration and innovation. If you are passionate about social media and interested in working for a company that is shaping the future of real estate technology, we encourage you to apply.
This role is currently fully remote within the US. Compensation and full benefits include starting pay from $55,000+ depending on experience; medical, dental, and vision benefits; paid holidays, vacation, and sick days; a 401(k).
Ylopo is an Equal Opportunity Employer and does not discriminate against applicants based on race, religion, color, disability, medical condition, legally protected genetic information, national origin, gender, sexual orientation, marital status, gender identity or expression, sex (including pregnancy, childbirth or related medical conditions), age, veteran status or other legally protected characteristics. We are committed to fostering, cultivating and preserving a culture of diversity, equity and inclusion. To learn more about this commitment, visit: www.ylopo.com/ylopos-diversity-equity-and-inclusion-policy
Ylopo reserves the right to change or modify job duties and assignments at any time. The above job description is not all encompassing. Position functions and qualifications may vary depending on business necessity.