CRM Operations Manager at The Planet Group

Location: Remote
Schedule: 40 Hours per week 
Pay: Up to $67.10 per hour DOE
Benefits: Health, Vision, Dental, 401K Planet Interactive's Fortune 500 financial services client is seeking a CRM Operations Manager with 3+ years of experience in data driven marketing for a 12-month contract.

CRM Operations Manager Responsibilities:

• Build relationships and influence cross-functionally with CRM Marketing Managers, legal and compliance, analytics and creative to meet ambitious growth CRM targets.
• Responsible for deploying communications to users via owned, digital channels across platform
• Clarify, capture, and optimize requirements to build ad-hoc and automated communications for email, push and in-app. Create a systematic process for identifying risks and dependencies.
• Develop and Optimize a QA framework that will alleviate any ambiguity while holding stakeholders accountable
• Manage ticket creation (in Jira) and process for developers, audience creation and delivery, legal approvals, and Launch QA
• Manage all requirements for disclosures with Legal/Compliance (if applicable) and manage guidelines for all
• Understand how to create links and QA link destinations to ensure quality standards are met.
• Communicate and coordinate status updates, launch confirmations, ETAs, blockers, and campaign results to key stakeholders with recommendations for growth and scale.
• Contribute to personalization strategy to ensure CRM requirements are briefed in and executed to ensure we are sending the most relevant comms to our customers
• Deeply understand our North America consumers and identify opportunities for growth and optimization

CRM Operations Manager Qualifications:

• 3+ years experience in the marketing field specializing in CRM or data-driven marketing, preferably at a design firm, ad agency, or in-house marketing communications or creative services department. 
• Proven track record of managing processes from key stakeholders that drive performance and achieve KPIs
• Capable of thinking out-of-the-box and developing new ways of working
• Extremely organized so that tracking to end goals is second nature
• Quality control is a priority and how you manage to it can be documented and followed by all stakeholders
• You’re strategic and analytical in your thinking and a strong communicator with your team and cross-functional teams
• You work effectively with product, creative, development, legal and other cross-functional teams.
• You are a self-starter and can work independently 
• You manage expectations by building positive relationships with colleagues and business partners.
• You work well within tight deadlines and are flexible as necessary.

Education:    

• Bachelor degree or equivalent experience in commerce, marketing or similar field is preferred