Creative Director, Brand Strategy - Hansen Recruiting

Creative Director, Brand Strategy San Diego or NYC (2 days/week onsite)

$180k - $200k - total compensation

Must have experience at a DTC brand

About our client:

Fast-growing e-commerce company specializing in premium apparel.

Role Overview:

Leading brand strategy and creative vision for a growing e-commerce apparel brand. This role combines strategic thinking with creative leadership, working across Product, Content, and Creative teams.

Key Responsibilities:

• Drive creative vision and brand storytelling
• Develop and execute creative campaigns aligned with business goals
• Lead creation of brand guidelines and content strategy
• Partner with marketing, web, and product teams
• Track and analyze campaign performance metrics
• Manage creative team and agency partnerships

Requirements:

• Must have at least 5 years of experience in a creative leadership role implementing brand strategy
• Experience at a direct-to-consumer brand
• Successful history at a brand where you had a significant impact (best-in-class brand building)
• Experience with design tools (Adobe Suite, Figma)
• Track record of scaling brand identities
• Data-driven decision-making ability
• Project management expertise
• Retail experience is a plus (product packaging)