Copywriter - Westman Atelier
New York, NY
About the Job
About Westman Atelier
A new standard of clean luxury. Founded by world-renowned editorial makeup artist Gucci Westman, Westman Atelier is a curated edit of skin-loving, performance-first makeup that is always effortless, never overdone. A mother, makeup artist, and champion of holistic living, Gucci believes passionately that ‘luxury’, ‘efficacy’ and ‘clean’ can be synonymous with exceptional makeup.
- A skincare approach to high performance make-up formulated with clean ingredients and no-compromise integrity
- Balancing perfect shades and buttery textures that melt into the skin with plant-based actives and cutting-edge science
About Our Founder
Gucci Westman has more than 20 years of professional experience as a major editorial makeup artist, contributing to publications like Vogue and Harper’s Bazaar. Gucci is known for creating dewy, supernaturally glowy looks and her highly coveted “second-skin approach” to makeup, resulting in naturally beautiful, radiantly amplified skin.
Position Summary
Westman Atelier is seeking a copywriter who will support across digital and physical copy needs. Under the direction of the Head of Content, this highly collaborative role is responsible for proofreading, editing, and writing copy for various areas of the business, including email, SMS, social content, paid marketing, in-store collateral, and e-commerce pages.
Responsibilities:
- Partner with the Head of Content to create best in class copy that is consistent and on-brand. Document and help define overall brand voice.
- Assist in writing, editing, and proofreading all brand copy, including but not limited to email and SMS, paid ads, organic social content, product copy, in-store copy
- Contribute to our Gucci’s Guide blog with SEO and brand building in mind
- Collaborate with 3rd party retailers to provide brand copy and product descriptions across digital and physical while upholding brand style and standards
- Supporting the Marketing, PR, Education, Digital and Retail teams with written content as needed
- Support the marketing team across various copy needs, including but not limited to concepting, taglines, naming, and tailoring collateral for various markets and retailers
Requirements:
- Bachelor’s degree in Journalism, Creative Writing, English or a similar field
- 3 - 5 years of writing and editing experience with a brand
- Beauty experience preferred, editorial experience a plus
- Strong verbal and written communication skills
- Project management capabilities a plus
- Familiarity with industry best practices and SEO guidelines
- Highly organized and communicative
- Attention to detail and ability to meet deadlines
- Able to multi-task and operate with a level of ambiguity
- Highly collaborative, thrives in a cross-functional environment
- Curious, open minded, and a growth mindset
*this is a remote position*
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