Copywriter - captiv8

Job Brief:

We bring unrivaled audience insights and accountability to the influencer space, along with thoughtful, creative storytelling to power the most effective and memorable social content.





Responsibilities: 

• Write compelling copy for marketing materials including: website, email, product, and advertising


• Create well-written content that is SEO-friendly and optimized for conversion


• Collaborate with the Product Marketing team to execute on GTM strategies for product launches, as well as on lifecycle marketing initiatives


• Develop key messaging strategies and brand tone for B2C content pieces including blog posts, social media captions, white papers, and newsletters


• Produce landing pages with engaging content and gripping CTAs to aid in conversion


• Stay on top of trends in influencer marketing, social media, creator economy, and pop culture


• Analyze performance metrics to help refine and iterate on creative strategies

Skills Required: 

• Bachelor’s degree in marketing, communications, journalism, English, or a related field


• Exceptional editorial, proofreading, and copywriting skills


• Experience with social media and content marketing


• Experience in the creator economy or entertainment industry preferred


• Passion for writing, and a portfolio of past work


• Strong written, verbal, and interpersonal communication skills


• Experience with SEO copywriting best practices and keyword search