Client Development Specialist - The Planet Group

Responsibilities include supporting initiatives that align with the groups’ marketing and business development plans; execution of client relationship-building activities; tracking and reporting on business development activities; and supporting effective thought leadership campaigns.

What You'll do:

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  Work with the practice areas to determine effective, detailed approaches to pursuing new business (including cross-selling and client institutionalization efforts) while driving follow-up and implementation.
  
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  Develop customized responses to pitches and RFPs/RFIs and other marketing collateral for new business opportunities and client meetings; work with the Pricing and Project Management team in developing alternative fee arrangement proposals and other value adds.
  
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  Plan and oversee relationship-building activities such as client events, sponsorships and conferences in support of group goals. Manage event logistics, internal/external communications, budget and vendor/venue relationships. Develop targeted invitee mailing lists. Report on RSVPs and who-knows-whom.
  
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  Assist attorneys with maximizing event involvement by identifying opportunities for client and target touch points.
  
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  Proactively collect feedback after the event and encourage follow-up activities. Report on return on investment.
  
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  Collaborate with the library and Market/Competitive Intelligence team to review in-depth research and analysis of clients, prospects and competitors to determine a strategy for client and target outreach.
  
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  Work with the firm’s Communications team to create targeted, strategic submissions for practice-related and attorney rankings, surveys and awards, including Chambers and Legal 500, and other industry/geographic/attorney-specific awards.
  
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  Maintain practice group/industry descriptions, web content, matter lists, case studies and other marketing content to ensure that material is compelling and up-to-date.
  
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  Track, analyze and evaluate activity associated with business development initiatives across the firm and recommend strategies to increase the initiatives’ overall effectiveness.
  
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  Support thought leadership campaigns, including project management and mining of campaign data for business development opportunities.
  
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  Identify and partner with key industry organizations.
  
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  Provide back-up as needed to fellow members of the Client Development team.
  

 

Who You Are:

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  4+ of experience in marketing or professional services business development, ideally in a law firm or other professional services firm.
  
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  Experience in the Professional Services industry preferred.
  
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  Minimum BA, BS or equivalent
  
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  Detail-oriented, organized, self-directed and able to manage multiple projects in a matrixed, fast-paced environment is a must.
  
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  Ability to effect change and motivate a diverse group of partners.
  
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  Flexibility, willingness and ability to work with a wide variety of people and projects in a collective and collaborative manner.
  
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  Excellent communication skills, both written and verbal, and strong analytical skills.
  
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  Strong computer skills including proficiency in the Microsoft Office suite. Experience with Dynamics, InterAction or other CRM databases a plus.