Channel & Partner Marketing Manager - OpenVPN

ABOUT OPENVPN

OpenVPN is at an inflection point in its history. Starting as a successful open-source and community-oriented company, OpenVPN has evolved into a leading B2B SaaS network security provider over the last 2 decades. With nearly 20,000 business customers, we are entering a new phase of growth and are building a high-performance team to support the journey.

POSITION OVERVIEW

OpenVPN is looking for a Channel and Partner Marketing Manager experienced in scaling strategies across several key channels: cloud marketplaces, MSPs and resellers, and affiliate programs. As an early addition to our channel team, you'll have a high-value impact on channel marketing development and acquisition at-large at OpenVPN.

Our ideal candidate has extensive expertise in diverse channel marketing initiatives, is capable of taking proactive leadership, and will provide strategic guidance and recommendations to drive growth.

RESPONSIBILITIES

• Develop and manage marketing relationships with OpenVPN’s cloud partners (priority on AWS, also Microsoft & Google).

• Create, plan, and drive demand for OpenVPN on cloud marketplaces.

• Create and execute joint marketing plans for and with MSP and reseller partners that drive awareness, demand generation, and & enablement in order to drive incremental channel growth.

• Build from the ground up, in partnership with other commercial teams, a new affiliate marketing program including strategy, program management, and marketing efforts to acquire and enable affiliate partners.

• Regularly update report out to internal stakeholders and leadership on state of the channel business and KPIs.

• Be the primary Marketing point of contact working with AWS; serve as a member of the OpenVPN team that manages the AWS relationship.

• Maximize the AWS partnerships through planning and execution of demand generation programs to build a lead and opportunity pipeline.

• Develop content including joint value proposition presentations, solutions briefs, industry use cases, customer stories, and blog posts.

• Receive and respond to Marketing-related requests from AWS; serve as one of their OpenVPN subject matter experts.

• 5+ years of channel and ISV partner marketing experience across a combination of MSP and resellers, cloud marketplaces (AWS, GCP, Azure), and referral channels.

• Network security or cybersecurity industry experience preferred.

• Thorough marketing and channel sales background with responsibilities for multiple, multi-touch marketing initiatives.

• Problem-solving, analytical approach (e.g. A/B testing) to planning and executing campaigns that drive performance and ROI.

• An understanding of global cloud and data partnerships (Amazon Web Services, Microsoft Azure, Google Cloud).

• Must be willing to travel 1-2 times annually, with all related expenses covered by the company.

  
  

WHAT YOU CAN EXPECT

• 100% premium coverage for you and your dependents.

• Self-managed time off.

• Flexible schedule.

• Fully remote work environment.

• Compensation for this position will be tailored based on qualifications and experience. Candidates offered the position can expect a starting base salary between $80,000 and $125,000 per year.