Business Development Specialist- Marketing (Long Term Care Facility) - Jeffersonville Care Center

Jeffersonville Care Center is a Skilled Nursing Facility seeking a dedicated, skilled and compassionate Business Development Specialist to:

• Provide potential customers with facility related information via outside sales calls, conversations, education and follow-up. This should result in meeting or exceeding maximum census for the facility by increasing inquiries and increase our referral base. To grow a new base of business while retaining existing business. To look for niche marketing opportunities that are not being met in the community.
• Make sales calls outside the facility to medical professionals, senior organizations, appropriate special interest groups, hospital staff, and other community contacts. Develop and maintain relationships to advise them of bed availability and services, efficiently meeting the daily needs of the community at large.
• Intake information from referral sources and client/patients in a professional, knowledgeable, and courteous manner.
• Maintain a close working relationship with the DON, Facility Controller, and Administrator to assure appropriate and efficient decisions about prospective admissions.
• In conjunction with Administrator, train and coordinate appropriate in-house staff to serve as main source and back-up for inquiries, tours, admissions, and admissions paperwork.
• Maintain a working knowledge of federal and state regulations and reimbursement (Medicare and Medicaid).
• Have a strong working knowledge of managed care referral process.
• Monitor inquiry, admission and census trends as part of a CQI. Prepare the Monthly Inquiry Summary Report, a daily inquiry log, daily voice mail reports, and other reports as required; monitor all active and inactive inquiries as well as resident discharges. Complete and submit sales tracking reports to the Regional Business Development Consultant, VP of Business Development and Administrator in a timely manner.
• Maintain a database of medical contacts/community resources along with knowledge of industry trends and legislative/regulatory issues; communicate this information with facility staff and community contacts.
• Assist in development of facility materials like brochures, press releases, and advertisements that describe the facility’s services.

Qualifications:

• Licensed Nurse Preferred
• Experience with Skilled Nursing Facility
• Sales and community relations experience preferred.
• Previous health care community sales relations experience preferred.
• Excellent presentation skills.
• Organizational skills required.
• Good listener.
• Knowledge of reimbursement programs from pay or sources preferred.
• Personal computer skills at a level commensurate with position.
• Must have proven skills in working independently; self-motivated, self-directed, goal-directed, and goal-oriented.
• Formal sales training, adult training and team building skills preferred.
• Understanding of advertising, collateral material design/layout/production preferred.
• Must relate professionally to other Associates at all levels.
• Must be capable of maintaining regular attendance.
• Must be capable of performing the Essential Job Functions of this job, with or without reasonable accommodation.
• Ability to communicate effectively, both orally and in written format.
• Ability to attend meetings, make presentations, and meet prospective referrals outside of facility.
• Ability to establish and maintain working relationships with multiple and various people and organizations internally and externally.
• Ability to be creative.
• Demonstrates self-confidence.
• Ability to work flexible hours, as sales responsibilities may indicate.

Jeffersonville Care Center is an equal opportunity employer and gives employment and promotional consideration without regard to race, color, sex, religion, age, national origin, marital or veteran status, disability, sexual orientation, gender identity, or any other protected class as defined by local, state, or federal law