Business Development Manager - The Brand Power Company

• All-expenses paid training in Toronto, Canada starting in February 2025
• Work for an iconic brand in a truly global environment
• Must enjoy the challenge of prospecting to new clients
• Industry-leading benefits package – 4 weeks’ annual vacation, full medical benefits & 3 days remote per week

The Role
We're on the hunt for seasoned sales guns eager to join our team in North America to get our amazing advertising solutions in front of the world’s biggest packaged goods brands.

As a Business Development Manager, you're a bona fide hunter who lives for the challenge and opportunity to sell by cold outreach to new and existing clients.

If successful, you’ll join other new starters to learn all you need to know about our company and our unique products as part of an extensive training program delivered by some of the industry's best from our global headquarters in Toronto.

With strong performance comes genuine opportunities to grow your career with options to transfer to one of our international offices in destinations including Sydney, London or Toronto. Ideal candidates will be open to live and work in a different country at some stage in the future. 

The Brand Power Company
The Brand Power Company pioneered Third-Party endorsement advertising and has been the absolute global leader in educational ad content for 34 years. Working with the world’s biggest CPG and OTC brands, our platforms, including Brand Power, Medifacts and Experts Review, have driven phenomenal sales growth for the world’s largest tier-one marketers across all media touchpoints from TV, digital/social to our latest innovation, Augmented Reality at Point of Sale.  

True to our origins of providing maximum time and cost efficiencies, and measurable ROI, we also run the world’s largest e-community of shoppers. hometesterclub.com is the only global partner delivering ratings & reviews, user-generated content, insights, word-of-mouth, research, and compellingly authentic rich video content for brands worldwide. 

We’re all about expert testimony and peer-to-peer endorsement that can say more about a brand than a brand could ever say about itself. And the only measure of our success is the sales success of our clients. As big fans of authenticity – not just in the solutions we provide, but in the people we welcome to our team – we’re looking for a genuine team player who shares our love for collaborating, creating, and celebrating awesome results for our clients.

Responsibilities

• Prospect new and existing clients at a high level, hunt for new business and confidently sell by cold outreach, which may include new verticals
• Set up meetings with top-tier CPG, FMCG and OTC companies across North America to educate about our platforms and how they can serve their business, using various tactics such as e-mail, telephone, Linked In etc.
• Use online CRM tools, including Salesforce, to maintain detailed information on contacts, accounts, meetings, and opportunities
• Work effectively with multiple internal departments, including our in-house Creative & Production team, to sell, execute and manage campaigns
• Research and manage potential leads and prospects through LinkedIn and industry database subscriptions to understand market dynamics and key players
• Become an expert in product categories and advertising best practices in order to persuade marketers to consider Brand Power tools
• Prepare quotes for qualified prospects and opportunities
• Providing leadership, training and ongoing support to potential direct reports

What you can do is more important to us than what you have done previously
We value an open mind, a desire to succeed and good old fashioned hard work over a laundry list of skills. If you think you have what it takes but don’t tick every box, then we absolutely encourage you to give us a shot. We’d love to meet and get to know the real you, as well as seeing what else is in your toolbox.

Our Qualifications and Experience Wishlist

• University Degree (Business or Marketing preferred) or relevant experience
• 3-5 years of sales experience (CPG exposure is highly desirable)
• Multi-lingual candidates highly desirable 
• High levels of initiative, self-motivation, and time management
• Competitive and ambitious nature, demonstrating a strong aptitude for sales
• Excellent verbal and written communication skills
• Strong Microsoft Word, PowerPoint, and Excel skills
• Experience in leading a team is highly desirable
• Ideal candidates will be mobile and open to an opportunity to live and work in a different country if desired at some stage in the future

Our Benefits

• Fully paid travel and accommodation expenses for training – must be available to travel to Toronto, Canada in February 2025
• Competitive base salary (circa $60,000 USD per annum) and uncapped commission
• Loads of leave entitlements including 4 weeks’ annual vacation and full medical benefits
• Hybrid work model – work 2 days in the office, the rest from home
• Excellent international career opportunities in a high growth company
• Training, training, and more training – delivered by some of the industry’s best
• Relaxed and fun advertising agency environment with a commitment to professional development and progression

We’re big fans of authenticity
Diversity and inclusion are fundamental to who we are, and what has always made us tick. We recruit and reward people based on capability and performance. We don’t discriminate based on race, gender, sexual orientation, gender identity and/or expression, lifestyle, age, educational background, national origin, religion or physical ability. You may think we care about your purple hair or love of cats, but we don’t. We believe treating everyone with authenticity and respect simply gives us the best chance of delivering success.

At The Brand Power Company, we are committed to ensuring that your personal information is protected and never misused. You can view our policy here: Privacy Policy

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