Brand Specialist

Raleigh, NC, US, 27609

 Requisition ID: 869406 
Position:Full-Time
Total Rewards: Benefits/Incentive Information

EssilorLuxottica is a global leader in the design, manufacture and distribution of fashion, luxury and sports eyewear. Our wholesale network covers more than 150 countries and our retail presence consists of over 9,100 retail stores across the globe.

In North America, our wholesale business is the home to global brands like Ray-Ban, Oakley, and many of the top fashion house brands. Our leading retail brands include; LensCrafters, Sunglass Hut, Pearle Vision, and Target Optical. We are also home to EyeMed, the fastest growing vision care company in the United States.

EssilorLuxottica’s Wholesale teams deliver the highest quality frames, best-in-class expertise and a deep understanding of products and markets to support our customers and fuel their businesses all over North America.

GENERAL FUNCTION The Brand Specialist is directly responsible for driving growth in branded categories (PAL, Photochromatic, AR) through all channels (ELOA, PLG, IDD, KA). Consistently achieves established national sales goals through the coordination and training of the sales team and their respective customers. Team will also be directly responsible for regular practice visits with iECP (Eyecare Providers) to maximize sell through opportunities of EssilorLuxottica’s newest hearing assistance eyewear product, Nuance.

MAJOR DUTIES AND RESPONSIBILITIES

• Responsible for development and strategies to drive branded growth within respective geography.
• Executes business objectives through influencing Account Executives, IDD Sales Reps and direct customer interactions.
• Technical expert in progressive, photochromic and AR lens technology and the value EL brings in these categories.
• Achieves national Brand group sales forecast.
• Presents and educates doctors at local workshops
• Responsible for sales unit volume across ECP & IDD channels
• Ensures Account Executives and IDD partners are complying with the necessary territory and account planning activities to achieve regional sales goals.
• Assists the District Sales Manager, Account Executives and IDD partners in building key accounts business plans.
• In partnership with Audiology consultants, training on Nuance complete pair technology to enable ECPs to sell through to maximize productivity of innovation launch.
• Coaches the District Sales Manager, Account Executives & IDD partners on our selling process and ensures that they use the process to achieve regional sales goals.
• Completes reports and other administrative duties in an accurate and timely manner.
• Performs other duties as assigned by leadership.
• 40-50% travel

BASIC QUALIFICATIONS

• Demonstrated sales results with 3-5 years outside sales experience
• Strong consultative selling
• Sophisticated presentation skills
• Technical capability in lens, audiology, medical device, or tech space
• Proven leadership, management and communication skills.
• Demonstrated computer skills (Excel, PowerPoint, Word, Outlook, general pc navigation, contact management system and sales analytical tools).

PREFERRED QUALIFICATIONS

• Bachelor’s degree preferred
• Demonstrated results in leading sales people strongly preferred.
• ABO Certified preferred

Employee pay is determined by multiple factors, including geography, experience, qualifications, skills and local minimum wage requirements. In addition, you may also be offered a competitive bonus and/or commission plan, which complements a first-class total rewards package. Benefits may include health care, retirement savings, paid time off/vacation, and various employee discounts. 
 
Upon request and consistent with applicable laws, EssilorLuxottica will provide reasonable accommodations to individuals with disabilities who need assistance in the application and hiring process.  To request a reasonable accommodation, please call the EssilorLuxottica SpeakUp Hotline at 844-303-0229 ( (be sure to provide your name and contact information so that we may follow up in a timely manner) or email HRCompliance@luxotticaretail.com. 
  
We are an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law. Native Americans in the US receive preference in accordance with Tribal Law.