Brand Manager - HARIBO of America
Rosemont, IL 60018
About the Job
HARIBO of America is in growth mode! We are adding a Brand Manager to our team. The Marketing Brand Manager position is responsible for developing the long-term strategy for their assigned HARIBO product line/brand (example: GoldBears, Happy Cola, Twin Snakes, etc). Located on-site at our corporate office in Rosemont, Illinois, the Marketing Brand Manager position includes assisting with building market positioning, developing brand promotions, and developing and executing integrated marketing plans.
This Brand Manager position is an individual contributor role on our Marketing team. Within HARIBO, the brand management team defines the assigned brand’s pricing, packaging, trade merchandising, innovation pipeline, and oversees advertising and promotion strategies for their assigned HARIBO brand/product line, ultimately responsible for delivering its profit, volume and market share objectives.
The original and iconic Goldbears, created in 1922, have delighted kids and grown-ups for over 100 years! Our associates are our most valuable asset. At HARIBO of America we are committed to a comprehensive benefit program that helps our employee stay healthy, feel secure, and maintain a positive work life balance. We provide fully paid health insurance premiums and generous HSA contribution, 11 paid Holiday plus Paid Time Off/PTO, competitive 401(k), tuition reimbursement, and more. Additionally, we offer community involvement opportunities and career growth opportunities.
Responsibilities:
Preferred Qualifications:
The Happy World of HARIBO is more than a business; we’re family. We always have been, since our founding in 1920. For the last 100 years, while we’ve expanded internationally and created over 1,000 confectionery treats, we’ve known our talented Associates are behind our greatest successes. That’s why we’re committed to investing in their growth, development and career opportunities.
At HARIBO, you’re empowered to charter your own path with mentoring and support from colleagues throughout the business. We encourage you to try new things, think of possibilities and aim higher – all while having fun delivering moments of childlike happiness to our gummi fans in the U.S.
Our core values and focus on long-term success continue to guide the way we do business every day. Our success story is rooted in our teams, and giving them the autonomy, support and freedom to make the best decisions for our consumers, customers and each other.
We give back to the places where we live and work. We listen to our consumers and get excited about innovation. We encourage diverse schools of thought and nurture inclusivity. We work to inspire joy through sweet treats that are fun to share. Want to know more about us? Please visit Haribo.com.
We’d love to hear more about you.
What can you expect?
You will be part of a successful family-run company with core values that is growing internationally faster than ever before. We nurture long-term associate relationships, work-life blend, rich learning environment, and a tangible impact in the company's success.
ABOUT YOU:
Are you looking to make a meaningful impact with your work? Do you thrive in a fast-paced environment? Are you a people-person with a passion for marketing? Does working in growing organization excite you? If the answer is yes, then this is the job for you! Working at HARIBO inspires childlike happiness through the impactful work, dedication, and passion for our brand. Come join our team, where our associates are our greatest asset!
HARIBO of America, Inc. is an Equal Employment Opportunity Employer and maintains a Drug-Free Workplace. Employment at HARIBO of America, Inc. is subject to post offer, pre-employment drug testing. The Company’s policy is not to discriminate against any applicant or employee based on race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, military status, including protected veteran status, genetic information or any other basis protected by applicable federal, state, or local laws. HARIBO also prohibits harassment of applicants or employees based on any of these protected categories. It is also HARIBO’s policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions
.
HARIBO is committed to recruiting, hiring and promoting people with disabilities and veterans. If you need an accommodation to assist with completing the electronic application, please contact the location for which you are applying and ask to speak with the human resources representative or email careers-us@Haribo.com.
This Brand Manager position is an individual contributor role on our Marketing team. Within HARIBO, the brand management team defines the assigned brand’s pricing, packaging, trade merchandising, innovation pipeline, and oversees advertising and promotion strategies for their assigned HARIBO brand/product line, ultimately responsible for delivering its profit, volume and market share objectives.
The original and iconic Goldbears, created in 1922, have delighted kids and grown-ups for over 100 years! Our associates are our most valuable asset. At HARIBO of America we are committed to a comprehensive benefit program that helps our employee stay healthy, feel secure, and maintain a positive work life balance. We provide fully paid health insurance premiums and generous HSA contribution, 11 paid Holiday plus Paid Time Off/PTO, competitive 401(k), tuition reimbursement, and more. Additionally, we offer community involvement opportunities and career growth opportunities.
Responsibilities:
- Responsible for assigned HARIBO product lines/brands, oversees advertising and promotion strategies for their assigned HARIBO brand/product line, ultimately responsible for delivering its profit, volume and market share objectives
- Utilize syndicated data and other sources of data to provide insight on the brand, category, consumer, customers, and competitors.
- Lead execution of certain marketing plans including consumer promotions, social media programs (via third-party agencies), sampling events and other marketing plans
- Act as primary point of contact for support initiatives, tasks, and project work related to assigned HARIBO brand
- Work cross-functionally with internal and external stakeholders to executive initiatives from conceptualization to execution
- 5 years of progressive work experience in brand marketing or related field within the Consumer Packaged Goods industry
- Bachelor’s Degree in Marketing, Business, or related field
- Experience with IRI, Neilsen, or other syndicated data
- Demonstrated ability to deliver initiatives that have been realized and contributed significant gains in the capture of market share, revenue and volume growth
Preferred Qualifications:
- Willingness to be equal parts strategic and tactical
- Strong analytical and creative problem solving skills
- High level of proficiency with MS Office including Excel and PowerPoint
- Demonstrated strong verbal and written communication skills
- Demonstrated ability to work cross functionally with internal and external stakeholders
The Happy World of HARIBO is more than a business; we’re family. We always have been, since our founding in 1920. For the last 100 years, while we’ve expanded internationally and created over 1,000 confectionery treats, we’ve known our talented Associates are behind our greatest successes. That’s why we’re committed to investing in their growth, development and career opportunities.
At HARIBO, you’re empowered to charter your own path with mentoring and support from colleagues throughout the business. We encourage you to try new things, think of possibilities and aim higher – all while having fun delivering moments of childlike happiness to our gummi fans in the U.S.
Our core values and focus on long-term success continue to guide the way we do business every day. Our success story is rooted in our teams, and giving them the autonomy, support and freedom to make the best decisions for our consumers, customers and each other.
We give back to the places where we live and work. We listen to our consumers and get excited about innovation. We encourage diverse schools of thought and nurture inclusivity. We work to inspire joy through sweet treats that are fun to share. Want to know more about us? Please visit Haribo.com.
We’d love to hear more about you.
What can you expect?
You will be part of a successful family-run company with core values that is growing internationally faster than ever before. We nurture long-term associate relationships, work-life blend, rich learning environment, and a tangible impact in the company's success.
ABOUT YOU:
Are you looking to make a meaningful impact with your work? Do you thrive in a fast-paced environment? Are you a people-person with a passion for marketing? Does working in growing organization excite you? If the answer is yes, then this is the job for you! Working at HARIBO inspires childlike happiness through the impactful work, dedication, and passion for our brand. Come join our team, where our associates are our greatest asset!
HARIBO of America, Inc. is an Equal Employment Opportunity Employer and maintains a Drug-Free Workplace. Employment at HARIBO of America, Inc. is subject to post offer, pre-employment drug testing. The Company’s policy is not to discriminate against any applicant or employee based on race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, military status, including protected veteran status, genetic information or any other basis protected by applicable federal, state, or local laws. HARIBO also prohibits harassment of applicants or employees based on any of these protected categories. It is also HARIBO’s policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions
.
HARIBO is committed to recruiting, hiring and promoting people with disabilities and veterans. If you need an accommodation to assist with completing the electronic application, please contact the location for which you are applying and ask to speak with the human resources representative or email careers-us@Haribo.com.
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Source : HARIBO of America