Brand Ambassador - Theraplant

POSITION: Brand Ambassador

REPORTS TO: Marketing Manager

RESPONSIBILITIES:

• Represent the brand, working closely with the marketing team to effectively showcase products.
• Understand business priorities and goals and educate consumers and budtenders on product details.
• Engage with customers via product demos at designated retail accounts and events.
• Build and maintain respectful, professional relationships with buyers, managers, budtenders, customers, and community members.
• Coordinate, set up, and break down representation at dispensary pop-up events and industry/community events.
• Demonstrate flexibility and willingness to work various shifts
• Utilize social media to engage consumers and promote brand awareness.
• Travel extensively within the state to dispensaries (~75% of each work week)
• Provide accurate product information and maintain high-level product knowledge to clearly communicate benefits.
• Implement best-in-class field marketing engagements and activations, completing necessary reporting using Microsoft Excel.
• Establish and maintain relationships with local community partners, dispensary, wholesale, and manufacturing teams.
• Collaborate with internal cross-functional teams and external partners, adhering to schedules in a fast-paced, deadline-driven environment.
• Serve as a brand ambassador, upholding the company's core values of respect, diversity, sustainability, research, and service, and adhering to cultural principles of collaboration, innovation, and accountability.

QUALIFICATIONS:

• 1-2 Years of experience in field marketing, brand ambassadorship, or a related role.
• Adept understanding of the cannabis industry and product knowledge.
• Proficiency in using social media for brand engagement.
• Excellent communication and interpersonal skills.
• Strong organizational skills with the ability to manage events and promotional activities.
• Proficiency in Microsoft Excel for reporting and data tracking.
• Strong situational awareness and emotional intelligence (EQ).
• Willingness to work various shifts and ability to travel extensively within the state
• Demonstrated ability to work productively with internal cross-functional teams and external partners.

PHYSICAL DEMANDS:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of the job, the employee is regularly required to stand for an eight-hour shift. The employee is regularly required to use hands and fingers, talk and hear. The employee is frequently required to stand and walk, and is occasionally required to sit, climb or balance. The employee must regularly lift and/or move up to 15 pounds, frequently lift and/or move 25 pounds and occasionally lift and/or move 50 pounds. Specific vision abilities required by this job include both close vision and distant vision.

EQUAL OPPORTUNITY EMPLOYER:

We are an equal opportunity employer. We do not discriminate based on race, age, color, religion, national origin or ancestry, sex, gender, disability, veteran status, genetic information, sexual orientation, or gender identity or expression.

AMERICAN DISABILITIES ACT:

Our company is committed to complying with the Americans with Disabilities Act (ADA) by providing equal employment opportunities and reasonable accommodations to qualified individuals with disabilities, fostering an inclusive and accessible workplace.

BENEFITS:

• Medical, Dental, Vision, and Retirement
• Vacation and Sick Time