Biddable Media Specialist - Croud

Croud is a global, full-service digital marketing partner. Through a seamless combination of data, technology and creativity, our teams drive business performance and long-term growth for ambitious brands.

ROLE OVERVIEW

This is an exciting opportunity for an ambitious digital marketer to join the Atlanta Media (Biddable) team of our fast growing and quick moving digital marketing agency.

Located in Atlanta, our office is home to a group of highly-skilled digital experts, passionate about driving innovation and delivering great work for clients. With a rapidly expanding team and client portfolio, Croud offers hands-on experience working with some of the world's leading brands across every industry sector.

This is an exciting opportunity for an analytical and detail-oriented digital marketer to join Croud’s Media team in Atlanta. As a Biddable Media Specialist, you will play a vital role in developing, executing, and optimizing innovative digital media campaigns across a variety of channels and platforms.

This role offers the chance to work on diverse projects for some of the world’s leading brands, collaborating closely with strategists, creatives, analysts, and developers to deliver outstanding results. Our ideal candidate has experience in planning and executing campaigns, thrives in a fast-paced environment, and is passionate about finding creative, data-driven solutions to meet client goals.

RESPONSIBILITIES

• Develop and execute media strategies across key channels, including Paid Search, Shopping, Performance Max, Paid Social, Video, and Programmatic.

• Collaborate with internal teams to align creative, messaging, and targeting with client objectives.

• Provide subject matter expertise on media trends, research, and best practices to inform campaign strategies.

• Set up, manage, and optimize performance-driven digital media campaigns.

• Coordinate with internal teams to ensure campaign deliverables, such as creative assets and landing pages, align with strategy.

• Conduct A/B testing to identify the best-performing elements and maximize campaign ROI.

• Analyze campaign performance using tools like GA4, Looker Studio, and platform reporting dashboards.

• Create reports and presentations that translate performance data into actionable insights for clients.

• Monitor emerging trends and technologies to recommend innovative solutions for clients.

• Work closely with the Account Strategy team to ensure seamless communication and alignment with client goals.

• Maintain relationships with media vendors, issue RFPs, and manage insertion orders (IOs) and campaign budgets.

• Support new business efforts by contributing to proposals and media strategies.

• Stay up-to-date on digital media advancements and explore opportunities for clients to leverage new platforms and technologies.

• Contribute to process improvements and team knowledge sharing to elevate overall performance.

Required Qualifications:

• 3+ years of experience in digital media planning and campaign execution, ideally within an agency environment or a direct-to-consumer organization.

• Demonstrated ability to develop and execute successful campaigns across Paid Search, Social, Programmatic, and other performance channels.

• Hands-on experience with Google Ads, Meta Ads Manager, TikTok Ads, LinkedIn and similar platforms.

• Proficiency in digital reporting tools like Google Analytics, GA4, Looker Studio, and Excel.

• Experience in managing media budgets and providing data-driven optimization recommendations.

• Strong analytical skills with the ability to interpret large data sets and deliver actionable insights.

• Exceptional organizational skills, with the ability to manage multiple priorities and meet deadlines.

• Excellent communication and collaboration skills, with the ability to clearly articulate ideas to both technical and non-technical audiences.

• A proactive, solutions-oriented mindset with a passion for digital media and innovation.

COMPANY BENEFITS

Every full-time employee is eligible for the benefits listed on our careers site which include:

• PTO/ Vacation: 20 days vacation a year, 12 public holidays observed (subject to client needs and managerial approval). More details on our vacation/paid time off policy.

• Profit-sharing bonuses

• 401(K) Savings Plan: 100% on contribution up to 4%

• Monthly WFH/Office hybrid expense stipend

• Competitive employer-contributed Health Insurance

• Access to personalized health guidance via Health Advocate

• Membership to TalkSpace (Mental Health Support)

• Paid parental leave

• Dog-friendly office along Zonolite Park in Atlanta’s Morningside neighborhood

• A vibrant, non-competitive, friendly & respectful culture and environment

COMPENSATION

Salary Range for this position is $55,000-65,000 per year. (DOE)

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, color, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.