Beacon Hill | Field Marketing Manager MA - Beacon Hill

Our client, a software company located in Boston, is seeking a Field Marketing Manager to join their team for about 4 months. This role has full time hours and is compensating $35-$40 an hour, depending on experience. Qualified and interested candidates are encouraged to apply for immediate consideration. See below for further details.

Responsibilities

• Work collaboratively and cross-functionally, aligning closely with other field marketing managers, demand managers, event managers, solutions marketing, and sales team members
• Contribute to documentation of processes and best practices for marketing and sales teams to reference
• Build deep understanding of focus industries, target accounts, and prospect pain in target solution areas
• Research industry events with key target accounts and prospects on focus industries to help with event planning cycles
• Collaborate with internal SMEs to identify key industry events and recommend sponsorship levels
• Create top-performing sales plays, using email, LinkedIn and calling touch points that direct prospects to interesting data, high-value webinars or events at various stages of the sales cycle
• Execute registration and attendee marketing plans surrounding our corporate and campaigns event strategy and company-hosted webinars including goal setting for each activation
• Deliver key success metrics such as opportunity generation, increasing account engagement, and driving sales cycle velocity for company hosted events, webinars, and industry events
• Build or adapt content assets best fit for sales prospecting, leveraging existing brand and campaign content
• Provide ongoing reporting, program insights and pacing toward goals to stakeholders
• Work closely with brand team, marketing operations, SDR organization, and Sales leaders to integrate sales plays to continue proving value for event investments

Qualifications

• 3 - 5 years of field marketing, campaigns, or account-based marketing experience
• Highly organized and efficient with the ability to develop and execute against an evolving plan
• Able to clearly communicate new ideas and associated impact to both internal and external stakeholders
• Team player able to work both collaboratively and autonomously
• Strong project management, time management, prioritization, and organizational skills
• Strong copywriting skills for sales prospecting
• Experience managing and prioritizing multiple projects
• Proficiency working with external 3rdparty vendors including event organizers, industry associations, and others
• Demonstrated ability to achieve results working cross-functionally with sales and marketing
• CRM experience (Salesforce ideal)
• Project management platform and sales prospecting tool experience
• Proactive self-starter, demonstrating high initiative and critical thinking

Beacon Hill is an Equal Opportunity Employer that values the strength diversity brings to the workplace. Individuals with Disabilities and Protected Veterans are encouraged to apply.

California residents: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

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Company Profile:
Founded by industry leaders to set a new standard in search, career placement and flexible staffing, we deliver coordinated staffing solutions with unparalleled service, a commitment to project completion and success and a passion for innovation, creativity and continuous improvement.
Our niche brands offer a complete suite of staffing services to emerging growth companies and the Fortune 500 across market sectors, career specialties/disciplines and industries. Over time, office locations, specialty practice areas and service offerings will be added to address ever changing constituent needs.
Learn more about Beacon Hill and our specialty divisions, Beacon Hill Associates, Beacon Hill Financial, Beacon Hill HR, Beacon Hill Legal, Beacon Hill Life Sciences and Beacon Hill Technologies by visiting www.bhsg.com.
We look forward to working with you.
Beacon Hill. Employing the Future (TM)