B2B Performance Marketer - NextDeavor Inc.

B2B Performance Marketer
10+ Month W2 Contract
San Francisco, CA (Hybrid)

• NextDeavor offers health, vision, and dental benefits for contract employees
• You'll receive 1:1 mentorship and job coaching while working for a company that values your physical, mental, and spiritual well-being
• You’ll be eligible to receive Paid Sick Leave (amount varies per state)
• Opportunity to get your foot in the door at a well-established corporation, with the potential for extended or permanent full-time employment (NextDeavor boasts an impressive conversion rate of approximately 70%!)

Become a key player as a B2B Performance Marketer:
We are seeking a strategic and results-driven marketer to lead and optimize our paid media strategies across search, programmatic display, and social platforms. This role will be instrumental in driving the success of our line of business by managing day-to-day campaign performance, developing innovative strategies, and fostering collaboration with cross-functional teams and stakeholders.

• Strategic Development:
  • Drive and contribute to the development of the overall paid search, programmatic display, and social media strategies for the line of business
  • Identify new opportunities and implement best practices to optimize performance
  • Lead international strategies to ensure proper execution and alignment with the marketing strategy
• Campaign Management:
  • Oversee day-to-day campaign optimizations, including testing strategies, bid adjustments, and creative iterations
  • Deliver regular paid search and display reports to track performance and inform future strategies
  • Innovate continuously by introducing creative ideas, pilot programs, and new tools to enhance program effectiveness
• Cross-Functional Collaboration:
  • Support the Marketing Manager with data analysis and actionable insights for presentations to business units, web teams, analytics, campaign marketing, field marketing, demand marketing, and global marketing organizations
  • Assist in the development and delivery of quarterly media plans and Quarterly Business Reviews (QBRs)
  • Build and maintain strong relationships with search engine representatives, leveraging their resources for performance insights, beta testing, competitive analysis, and more

• 3–5 years of experience in enterprise-level B2B marketing, across search, display, and social platforms, successfully managing global campaigns with measurable results
• Extensive hands-on experience with platforms such as DV360, Adobe AdCloud Display, Google Ads, Microsoft/Bing Ads, LinkedIn, and other search engines
• Proficiency in web analytics tools and bid optimization platforms, including Adobe Analytics, Adobe AdCloud, or similar systems
• Comprehensive understanding of how search, display, and social channels work together to optimize marketing tactics and effectively promote products
• Results-oriented with a focus on continuous improvement and a commitment to "Always Be Testing"
• Detail-oriented and analytical, with advanced Excel skills for data organization and reporting

Pay Range:
$47.00 - $52.80/hour

Ready to make your mark? Take the leap and apply directly here: [https://j.brt.mv/jb.do?reqGK=27745610&refresh=true] – your application is in good hands.