Associate Director, Marketing - Taiho Oncology

Looking for a chance to make a meaningful difference in the oncology space? Taiho Oncology is on a mission: to improve the lives of patients with cancer, their families, and caregivers. Our “People first” approach means we also highly value our employees, who work relentlessly to help execute our mission. Taiho’s success is founded on ensuring we always act with accountability, collaboration, and trust. By following these guiding principles, we earn and maintain the confidence of patients, the global healthcare community, collaborators and partners, and each other. Together, we are working on cutting-edge science and growing our portfolio and pipeline across a range of tumor types to address the ongoing and evolving needs of patients. Advanced technology, a world-class clinical development organization, and state-of-the-art facilities: these and other resources empower us to innovate and touch the lives of more and more patients. It’s our work, our passion, and our legacy. We invite you to join us.

Hybrid

Employee Value Proposition:

This is a new and exciting role at Taiho which will be critical to ensure the company’s continued growth and success. You will be responsible for understanding our business and providing critical analytics to support key strategic and tactical business decisions. You will also be the point for ensuring Healthcare Provider (HCP) educational objectives are met by liaising with internal and external stakeholders. You will have the opportunity to work cross-functionally with progressive and innovative teams. This rewarding role will challenge you and provide you with an excellent developmental opportunity.

Position Summary:

The Associate Director will report directly to the Sr. Director, Marketing and have responsibility for key account analytics as well as defining and delivering HCP education objectives and the programs and resources that achieve those educational objectives, ensuring they are aligned with the strategic brand objectives. They will also have responsibility for identifying and building relationships with academic and community key opinion leaders (KOL) and potential speakers including pharmacists, Nurse Practitioners/Physician Assistants (NP/PAs), PharmDs. The incumbent will also serve as the liaison for Group Purchasing Organizations (GPOs) and Oncology Account Manager (OAM) programs as well as Product Theaters.

Performance Objectives:

• Serve as subject matter expert for customer analytics and ensure brand team understands where to focus marketing initiatives to grow the business by providing data to support those decisions.
• Identify and build relationships with academic and community KOLs and potential speakers (Physicians, Pharmacists, and NP/PAs).
• Optimize organizational presence and key customer engagements through coordination with matrix partners (i.e., Marketing, Field, Medical).
• Recruit speakers and ensure they have the disease area/product knowledge, presence, and ability to interact with program attendees.
• Manage all aspects of the Speaker Bureau including the development of educational content and training, execution ensuring compliance with SOPs and promotional guidelines. This includes serving as the primary point for the field.
• Develop Conference Symposia/Product Theaters strategy and plans for key congress meetings. Manage symposia/product theaters at key congresses (materials, invitations, speaker management).
• Close interaction and communication with Speaker Bureau HCPs and key KOLs, as well as communication and alignment across brand team, internal functions, and multi-agency management.
• Analytics and reporting of programs. Develop and implement metrics plans and optimization.
• Tracking/approval for sunshine act reporting.
• Learn and understand the company’s business and overall goals to be successful and focus all work efforts on supporting and achieving those goals.
• Display expertise in certain areas such as events planning, advertising, optimization and content development.
• Regularly collaborate with team members, vendors and other company employees to understand educational needs.
• Agency management and oversight ensuring alignment with objectives and SOPs.
• Share operational insights and knowledge from the HCP education effort to the Brand Marketers to improve impact.

Education/Certification Requirements:

• BA/BS degree in science or business-related discipline, or the equivalent in experience.
• MBA or advanced like degree would be a plus.

Knowledge, Skills, and Abilities:

• Minimum 7 years of pharmaceutical marketing and/or sales experience (working within a marketing team or as a sales representative in a pharmaceutical company).
• Oncology experience preferred.
• Strong scientific acumen and business acumen, with the ability to use knowledge of the industry and marketplace to formulate strategies that identify long-term benefits for our customers.
• Understanding of compliance environment in pharmaceutical promotions.
• Understanding of Pharma Guidelines and Sunshine Act.
• Ability to analyze and interpret information and data.
• Project management skills and superior time management abilities with a focus on meeting deadlines.
• Excellent organizations skills and the ability to move quickly between tasks while ensuring quality.
• Excellent verbal and written communications skills.
• Individual should be able to apply critical thinking process in order to optimize strategic initiatives and decision making.
• Takes initiative and able to successfully work in a fast-paced environment with multiple demands.
• Team player with the ability to work independently.
• Requires domestic travel.

The pay range for this position at commencement of employment is expected to be between $197,350 - $211,000 annually; however, base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements, including a sign-on bonus, and discretionary awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as PTO, and parental leave), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

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