Analyst - Marketing - TechDigital

Marketing Specialist Qualifications:• Bachelor's Degree preferred but not required (minimum Associates Degree)• Minimum 1-2 years' previous experience in marketing communications, sales, or marketing• Ability to coordinate multiple priorities & work with multiple persons• Working in matrix organizations with multiple distribution channels and inuencers• Executing business and marketing strategy for a sizeable business segment• Knowledge or experience with SFDC, LinkedIn, Websites, Paid Search• Creative, highly motivated and results-oriented with a high-energy level and passion for marketing• Shows good, independent judgment, makes decisions, and commits to a course of action with appropriate factbased analytics• Willingness and ability to operate "hands on" to get results• Strong writing skills, especially in more technical areas

Global Marketing SpecialistMarketing Specialist is accountable for assisting in execution of key marketing strategies, messaging, & promotional plans that focus on customer needs and values for various lines of the business. They will report to the business Global Marketing Director, and partner with our sales & product team to support key growth initiatives for key target markets.Marketing Specialist Responsibilities:• Marketing specialist will execute established marketing strategies• Work with sales team to develop key materials for customer interactions (PPTs, Brochures, etc)• Coordinates tradeshows (primarily US-based) for sales & marketing teams• Executes on collateral and content work, working as liaison with 5+ key agency partners and industry publications and groups• Marketing Specialist will coordinates process execution for marketing team including inputting purchase orders with appropriate approvals, manage and pull key digital metrics, assist to update key processes and track in central SharePoint folder.• Support in development of outbound digital marketing tools, including use of SFDC and Marketo (CRM system)

20% travel will include domestic trade shows and eventsPerson will be expected to be in office 3 days a week, 2 days can be remote