Account Executive, Emerging Brands - Performance Marketing Solutions - Nift
Boston, MA
About the Job
Nift is disrupting performance marketing, delivering millions of new customers to brands every month, and we are actively looking for an Account Executive to join our team. We are a well-managed, data-driven, cash-flow-positive company with a customer-first mindset. After three years of consecutive 100% YoY growth, we aren't slowing down – we're ready to scale to be one of the largest sources of customer acquisition in the U.S. and soon globally. Our investors are the same tech insiders who invested in Fitbit, Warby Parker, Wayfair, and Twitter, and we are ready to demonstrate impact at the same scale as those companies.
The role:
Our Emerging Performance Marketing Solutions team focuses on acquiring customers and scaling campaigns among small to medium-sized eCommerce, Direct-to-Consumer (DTC), subscription and streaming brands. In this role, you will take the lead in building strategic partnerships and growing strategic categories within our customer base. You will handle qualified inbound leads as well as identify and prospect advertisers, understand their performance goals and conversion paths, and demonstrate how Nift's consumer touchpoints could positively impact their growth. Success in this role requires strong sales instincts, a proactive approach to lead generation, and the ability to articulate Nift's value to potential clients. A detail-oriented mindset and excellent organizational skills will be essential as you manage the entire sales cycle from prospecting to close.
What you will do:
- Sales Development and Prospecting: Research and identify potential early-stage and mid-market brands to target high-potential clients for which Nift can meet performance marketing and user acquisition goals.
- Lead Management: Quickly engage with inbound leads from marketing campaigns, qualifying prospects and identifying opportunities to close deals.
- Solution Selling: Conduct discovery calls to understand each client's unique needs and customer acquisition challenges, tailoring Nift's solutions to meet their desired goals.
- Deal Negotiation: Lead negotiations, including pricing and contract terms, to secure mutually beneficial agreements that align with the client goals and Nift's growth objectives.
- Client Relationship Management: Build strong relationships with decision-makers at ecommerce brands, becoming their trusted advisor and primary point of contact.
- Sales Pipeline Management: Develop and maintain a robust pipeline, providing accurate updates, forecasts and reporting progress toward acquisition targets.
- Cross-Functional Collaboration: Work closely with teams in marketing, customer success, data science and operations to ensure smooth client onboarding and ongoing success.
- Market Insights: Become a category expert for Nift. Stay current with industry trends, competitive landscape, and market shifts to continuously refine sales strategies and offer valuable client solutions and insights.
What you need:
- Two or more years of sales experience: ideally in digital advertising sales or solutions for performance marketers, with a proven track record in developing leads, closing deals, and exceeding sales targets.
- Solution-Selling Approach: Strong ability to understand client needs, recommend tailored solutions, and concisely articulate our value proposition.
- Excellent Communication Skills: both written and verbal, with the ability to engage and influence stakeholders including senior executives or founders at small to mid size organizations.
- Highly Organized: with attention to detail and a methodical approach to managing sales processes. Proficient in CRM and sales tools to manage leads, track progress, and report results.
- Data Driven: able to translate campaign data and third-party insights into compelling sales messaging, and connect the dots between client goals and platform performance to find a path to consistent success.
- Self-Driven and Motivated: ready to operate at a high productivity level in an often-changing, fast-paced, and results-oriented environment.
What You Get:
- Competitive compensation and benefits (401K, Med/Dental/Vision)
- Great opportunity to join a growing, cash-flow-positive company
- Measurable personal impact on Nift's revenue, company growth, scale, and future success
- Work remotely