Account Director / Senior Account Director:Ad/Mar Tech - SourceCode Communications

With oversight from senior leadership, this individual will act as the day-to-day contact for accounts, including planning and strategy, while acting as a mentor and leader for junior staff. The individual must have relevant Ad/MarTech client experience and a deep understanding of the dynamic trends within this specific industry landscape. And, they are able to identify and create compelling data-driven storylines that cut through the noise and elevate a client’s positioning within the media. 

What You’ll Do: 

● Serve as a day-to-day client contact; demonstrate an ability to build rapport and trust with client contacts, gaining their trust as a go-to for strategic counsel 

● Architect, oversee, and drive strategy for clients 

● Read and share relevant news each day with teams and clients. Identify and secure relevant media opportunities to further clients’ business goals 

● Multi-task and juggle multiple clients, teams, and tasks to ensure your individual and team deadlines are not missed 

● Align with the team to set internal client KPIs, ensuring performance benchmarks for client goals are met each quarter 

● Work with portfolio lead to ensure campaigns and projects are delivered to scope, budget, and team resourcing goals 

● Share in responsibility for your team’s finances by working with the portfolio lead to manage profitability, staffing and resourcing, and budgeting; highlight overservice risks and/or changes to budget 

● Build media, audience, and influencer engagement strategies 

● Assist with the development of new business opportunities, helping develop and deliver thoughtful presentations to clients and prospects 

● Mentor and coach junior team members to success 

● Work with peers to further the agency's mission, goals, and culture 

Requirements

What You Have: 

● With 10+ years of PR and Marketing experience, SourceCode’s Directors must have a strong understanding of media relations, corporate communications, and digitally-minded public relations with client leadership experience. 

● Significant experience working with adtech/martech clients and an understanding of the relevant technology; ability to translate capabilities into media-friendly narratives. 

● Proven ability to secure Tier-1 media coverage in national business media with strong/deep trade relationships across vertical media, including retail, marketing, advertising, media, and general business intelligence. 

● Experience in managing client campaigns, project managing tasks, workloads, and KPIs both for client and commercial success

● At least two years of serving as the strategic account lead for multiple clients, preferably reporting to senior management. 

● Comfort working alongside clients to share opinions and insight even if it contradicts their thoughts. You collaborate and deliver updates, both positive and otherwise. 

● Experience managing a team of PR professionals 

Benefits

What We Offer 

● Robust benefits program 

● Unlimited vacation 

● Unlimited sick leave 

● 401k with company match 

● Profit-sharing program 

● Workplace flexibility 

● 6-month paid parental leave 

● Professional learning and development 

● Transit benefits 

● Paid volunteer days