Senior Marketing Specialist – Digital Affiliate, Social & Display - Ace Hardware Corporation

About This Role

As a Sr. Marketing Specialist – Digital Affiliate, Social & Display, you are responsible for assisting in the development, management, execution and analysis of paid social, affiliate, and display marketing programs to support and promote acehardware.com, the Ace brand, and its retailers. 

What You’ll Do

• Supports the strategy, execution and analysis of Ace’s affiliate marketing and display/online video/paid social programs

• Assists in the development and execution of annual, quarterly, monthly and seasonal plans for channels of responsibility to maximize ROAS/ROI (both online and omni)

• Effectively tracks budgets by planning, forecasting and reporting

• Provides detailed performance analysis to what’s working and areas for improvement/change

• Serves as subject matter expert for Paid Social, Affiliate, and Display cross-functionally

• Manage creative trafficking process across Display, OLV, Social, Affiliate

• Partner with the appropriate creative (internal and external) and media teams to create briefs and outline and manage all due dates related to first, second, final rounds of review, final asset delivery, QA, trafficking, go live, etc.

• Ensure creative is adhering to media spec requirements, brand guidelines, and meets the details of the creative brief

• Review first round of creative and review/approve preview links for Display, Social and OLV

• Own the monthly and quarterly marketing promotional detail process to be shared with cross-channel media teams

• Partner with the online merchant team and category marketing team to coordinate and finalize all necessary details for monthly promotional plans

• Brief media and creative teams on necessary promotional inputs

• QA all digital marketing assets to ensure promotional accuracy prior to go-live

• Partner with agencies and cross-functional teams in digital marketing channels of responsibility to ensure Key Performance Indicators are met

• Day-to-day communication and direction to agency and partner teams

• Manages tasks and project schedules of team to ensure timelines are met

• Participates in multiple meetings weekly and monthly across various partners

• Support additional projects as needed

Who You Are

The ideal candidate will be creative minded with a sharp attention to detail and strong organization skills to effectively manage and prioritize multiple projects and processes. An ideal candidate will also be comfortable reviewing and interpreting data to clearly understand and communicate performance trends and guide strategic decisions.

Required Skills

• Minimum of 3 years’ experience in Ecommerce/Digital Marketing required

• Bachelor’s Degree in Marketing

• Documented experience managing digital, performance marketing channels and promotions

• Experience using Facebook Business Manager, Impact, GA4, and Adelphic preferred

• Documented experience developing creative concepts

• Ability to understand and apply data analysis to guide decision making

• Ability to manage multiple tasks with strict attention to detail

• Ability to succeed in a rapidly changing environment

• Effectively communicate with all levels of the organization

• Ability to work independently, self-motivated and results-oriented

• Documented ability to proactively make recommendations and successfully implement plans

Compensation Details:

#LI-CS1

$74700 - $93600 Per Year

Why should you join our team?

We live our values - W.E.L.I.G.H.T (Winning, Excellence, Love, Integrity, Gratitude, Humility, and Teamwork). Gratitude. Humility. Love. You don’t often see values like these in most corporate statements, but Ace is different. These things are important to us. They represent our commitment to the company, our employees, to Ace retailers and to the Ace brand.

In addition to providing our employees a great culture, Ace also offers competitive benefits* that address life’s necessities and perks, many of which expand and improve year after year, including:

• Incentive opportunities, based on role/grade level (rapid company growth over the past 5 years resulted in incentives being paid out at an average of 122% of your target opportunity!)
• Generous 401(k) retirement savings plan with a fully vested matching contribution the first year in addition to quarterly contributions and annual discretionary contribution (once eligibility requirements have been met).  Over the past 5 years, company contributions (matching, quarterly & discretionary) for fully eligible employees have averaged 9.6% of total eligible compensation
• Comprehensive health coverage (medical, dental, vision and disability – up to 26 weeks short-term disability and long-term disability) & life insurance benefits for you and your dependents
• 21 days of vacation immediately available (prorated in the first year) and up to 6 paid holidaysdepending on the month of hire
• Company Car, phone and fuel card are provided for field-based positions
• Your career at Ace is more than just a job. It’s a chance to be part of something meaningful. We help locally-owned businesses thrive and make an impact in their communities – and we support our employees in doing the same by offering an annual Ace Cares Week, 20 hours off work per year to volunteer at an organization of your choice, opportunities to help Children’s Miracle Network Hospitals and the Ace Helpful Fund through the Ace Foundation
• Ace invests in every employee we hire, with a key focus on development and coaching. We offer on-site classes, facilitator-led courses, and a generous tuition assistance program, plus a performance management approach that goes beyond the typical annual review
• We know the work environment matters. That’s why Ace holds frequent campus events like Employee Appreciation Week, vendor demos, cookouts, and merchandise sales
• We bring them to you! Services such as mobile spas, auto maintenance, car wash and detailing, dry cleaning, dentists, eye doctors, flu shots, recycling and more!
• Employee discounts on Ace merchandise (including top brands like Weber, Traeger, Yeti, Craftsman, DeWalt and more), travel, fitness, computers and thousands more
• Birth/Adoption bonding paid time off
• Adoption cost reimbursement
• Employee Assistance Program (EAP) – access to free visits to therapists and lawyers, guidance on financial matters, elder and childcare, and assistance with tickets to entertainment events
• Identity theft protection

* Benefits are provided in compliance with applicable plans and policies.

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We want to hear from you!
When most people think of career opportunities with Ace Hardware, they often think of the helpful cashiers and sales associates at their local store. However, have you also considered the people behind the scenes who select, promote, ship and process the invoices for more than 75,000 products? Maybe you haven't, but we'd like you to. Because together we help our customers take care of their homes. Come find out why a career with the Ace Hardware Corporation is one of America's best kept secrets.

Equal Opportunity Employer
Ace Hardware Corporation is committed to a policy of promoting equal employment opportunities. The company recognizes the importance of diversity and leveraging the skills and talents of all people to the mutual advantage of each individual and the organization. The company is committed to the prevention of employment discrimination related to race, religion, color, sex (including sexual harassment), gender identity, national origin, age, marital status, disability and military or veteran status, sexual orientation or any other action covered by federal or applicable state/local laws.

Disclaimer

The pay range for this position starts as listed in the job posting, but could be higher based on education and experience. Please note, compensation decisions are dependent on the facts and circumstances of each opening. We take into consideration the minimum requirements outlined in the job description, such as an individual’s education, training and experience, the position’s work location, required travel (if any), and external market conditions when determining the final salary for potential new hires.

Be aware that salary estimates published via alternate online job boards may not be a true representation of the actual pay range offered for this position. Please refer to the Ace position description for the accurate starting pay range information and feel free to discuss this with a Talent Acquisition professional if you are chosen to move forward with an interview.

This written “Position Description” is not intended to cover all aspects of the position listed. It is meant to cover the basic/general essential job functions of a particular position. Ace Hardware Corporation reserves the right to change job duties, including essential job functions, according to business necessity.