Senior Marketing Manager, MML Hospitality at McGuire Moorman
Austin, TX 78716
About the Job
Description:
We aim to create and manage best-in-class restaurants, hotels, and retail projects at McGuire Moorman Lambert Hospitality. Led by visionary hotelier Liz Lambert and powerhouse restauranteurs Larry McGuire & Tom Moorman, we believe in a seamless combination of food, service, and design. We create refined hospitality through attention to detail, storytelling, and extraordinary dining and retail experiences.
The Senior Marketing Manager is a strategic and hands-on leader responsible for driving innovative marketing strategies to strengthen brand positioning, elevate guest experiences, and generate revenue. This role oversees daily marketing operations, ensuring alignment with company values and consistent messaging across all properties. The ideal candidate deeply understands digital and traditional marketing, with demonstrated expertise in content development and copywriting.
MML Hospitality Benefits:
- Competitive Compensation
- Bonus potential
- 401k + Match
- Open PTO
- Health, Dental, Vision, and Life Insurance
- Wine Education Reimbursement
- MML Restaurant, Hotel, Gym, and Retail Discounts
- Advancement and Community Service Opportunities
- Relocation Assistance
Strategic Planning and Execution
- Develop and implement comprehensive marketing strategies to build brand awareness, enhance engagement, and achieve revenue targets.
- Customize marketing plans to meet seasonal objectives and the unique needs of individual properties.
- Partner with cross-functional teams to align marketing initiatives with broader organizational goals.
Brand Management
- Oversee the maintenance and enforcement of brand guidelines across all channels.
- Conceptualize and execute creative campaigns to attract new customers and foster guest loyalty.
- Ensure all messaging is on-brand and resonates with target audiences.
Digital Marketing and Analytics
- Lead the execution of SEO, SEM, email marketing, and website optimization strategies.
- Monitor and analyze campaign metrics, preparing regular reports on KPIs and performance insights.
- Use data-driven decision-making to refine marketing efforts and ensure ROI.
Content Development
- Direct storytelling and content creation initiatives in collaboration with the Content Manager.
- Oversee the development of high-impact, shareable content across platforms.
- Serve as a subject matter expert in copywriting, ensuring all written materials meet brand standards and effectively communicate key messages.
Team Leadership
- Lead and mentor the social media team, fostering a culture of collaboration and creativity.
- Oversee hiring, onboarding, and ongoing development of social media team.
- Conduct regular performance reviews and provide actionable feedback to drive continuous improvement.
Education:
- Bachelor's degree in Marketing, Communications, or a related field required.
- Master's degree preferred.
Experience:
- Minimum 8+ years in marketing, with at least 3 years in a leadership role.
- Proven expertise in digital marketing, brand management, and campaign execution.
- Demonstrated experience in copywriting and content strategy is required.
Skills:
- Strong proficiency in analytics tools (e.g., Google Analytics), CRM platforms, and social media management tools.
- Exceptional written and verbal communication skills, with a focus on crafting compelling, on-brand copy.
- Ability to balance strategic planning with hands-on execution in a fast-paced environment.
- Collaborative leadership style with the ability to inspire and motivate a team.
Salary Range: $75,000.00 - $85,000.00
This role is based in Austin, TX, with occasional travel to properties as needed. The Senior Marketing Manager will be expected to balance office-based work with property visits to ensure alignment between strategy and guest experiences.
MML Hospitality is an equal opportunity employer. We do not discriminate based on race, color, religion, national origin, gender, age, marital status, sexual orientation, disability, veteran status, or any other prohibited basis. It is our intention that all qualified applicants be given equal opportunity and that selection decisions be based on job-related factors.
Compensation details: 75000-85000 Yearly Salary
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