Regional Revenue Manager - Greens

Greens Hotels Corporate

Position is based out of Texas

Are you the One?

If you have a Bachelor’s degree in a related field; or 4+ years of hospitality experience & 1+ year of revenue management experience in the hotel industry. and you spend your day strategizing, knowing that every decision you make will impact hotel revenue, and your passion for being a market leader is evident, this may be the opportunity for you!

Key Responsibilities

• Monitor revenue performance statistics and compare revenue outcomes with the budget and forecast for each hotel, within a portfolio, typically 8-12 hotels
• Review and reply to daily strategy emails sent by hotel team members
• Complete a quantitative analysis of each hotel's performance based on ad hoc reporting and strategies currently in place
• Facilitate weekly revenue strategy meetings with crucial hotel team members in order to present findings and maximize RevPAR performance
• Analyze end-of-month reports and critique prior strategies to ensure correct strategies are in place for future time periods
• Identify seasonal and daily demand patterns (including but not limited to Special Events and Convention Dates) and ensure that an effective transient and group strategy is implemented based on thorough analysis of the market and competitive set
• Monitor competitive set and market pricing and strategies and modify strategy based on analysis of data
• Validate each hotel’s pricing and distribution inventory across third-party channels to maximize revenue
• Monitor performance of all special rate offerings including promotional discounts, package plans, loyalty programs etc.
• Understand competitive benchmarking, strategic pricing, demand forecasting, business mix manipulation, and distribution channel management all under ever changing supply and demand conditions
• Assist in developing, implementing, monitoring, and controlling annual room revenue budget and forecast as well as marketing plans to assist in meeting and exceeding overall hotel goals
• Work with brand New Hotel Opening Team to develop strategy, build property database, and all administrative pre-opening work maintaining brand required timelines for all areas
• Work closely with and train General Managers and Hotel Sales Leaders in revenue management strategies and techniques
• Support Greens Corporate Team Members in holding hotel team members accountable as well as the implementation of cross-departmental initiatives and projects
• Maintain and ensure compliance with Greens’ revenue management policies and procedures
• Demonstrate a high level of integrity, take ownership of personal and team actions, communicate effectively, promote collaboration, nurture a positive, professional work environment, and ensure the development of and adherence to, Greens’ revenue enhancement policies, protocols, and Standard Operating Procedures

Primary Functions

• Monitor competitive set and market pricing and strategies and modify strategy based on analysis of data
  
• Maximize revenues and profit through concentration on rate and inventory management at each hotel
• Validate each hotel’s pricing and distribution inventory across third-party channels to maximize top-line revenue
• Manage relationships with key channel providers to ensure nest placement and visibility
• Monitor performance of all special rate offerings including promotional discounts, package plans loyalty programs etc.
• Assist in developing, implementing, monitoring, and controlling annual room revenue budget and marketing plans to assist in meeting and exceeding overall hotels’ goals
• Manage inventory and rates in GDS, PMS, booking engine, and OTAs.
• Develop, implement, maintain, track and regularly align Greens’ web sales strategies and regularly publish data and outcomes
• Monitor revenue performance statistics and compare revenue outcomes with budgets, other Greens managed hotels’ performances, and industry averages
• Identify seasonal and daily demand patterns (including but not limited to Special Events, Convention Dates) and ensure that appropriate action is implemented to ensure that the hotel maximizes revenue opportunity
• Conduct ongoing competitor price, and product analysis to ensure proper rate positioning and product offering relative to the competition
• Working with the brand New Hotel Opening Team to develop strategy, build property database, and all administrative pre-opening work maintaining brand required timelines for all areas
• Develop and maintain relationships with brand OTA market managers to help improve placement and sales on the various sites and to assist the Director of Sales and Revenue

The ideal candidate will:

• Send a daily end-of-the-day activity and accomplishment email to the President of Hotels and copy to corporate team leaders.
  
• Read daily emails from Greens’ General Managers and email any responses as appropriate to the Greens Directors of Hotel Operations with copies to the Greens and corporate team leaders.
• Conduct thorough weekly revenue management meetings with individual hotels
• Participate in and provide support to the corporate leadership team during monthly meetings of department leaders and General Managers to review revenue outcomes, progress, and accountability.
• Track AHI’s revenue performance standards for each hotel. Performance standards include:

Average Daily Rate

Occupancy

RevPAR

Market Share Indices

Daily, Weekly, and Monthly revenues

What are we looking for?

To fulfill this role successfully, you must possess the following minimum skills:

• A Bachelor's Degree in a related field or 4+ years of hotel experience
• Experience with Marriott systems is a plus
• Experience with Revenue Management systems and industry-related reports is a plus
• Strong problem-solving, time management, and organizational and critical thinking skills
  
• Ability to run, analyze, understand, create an action plan, and present ad hoc reporting
• Technologically inclined, including having strong Microsoft Excel skills
• Willing to take responsibility and accountability for the team
• Well-groomed and professional appearance
• Willing to work on weekends and holidays (As needed for property emergencies).
• Effective communication and interpersonal skills
• Good listener.
• Emphatic and tolerant.
• Open with praise, discreet with criticism.
• Consistent and congruent.
• Rational, prudent, and practical.
• Friendly, approachable
• Technologically inclined
• Must be bondable and scrupulously ethical
• Must be a strong leader, self-motivator, and team builder
• Must embrace the Mission, Values, and Vision of Greens
• Must be willing and able to sign Greens’ non-disclosure and non-compete agreements
• Must be willing to work the hours required to fulfill the job duties.

Performance Standards

• Performance shall be measured by achievement of the Greens managed hotels’ budgeted revenues, MSI index, and RevPAR index
  
• Maintaining the Greens Hotels’ Quality standards and brand rankings