Partner Marketing Manager - Powerflex Supply - Soilworks Natural Capital

Company Overview

At Powerflex Supply, we’re passionate about rotational grazing and providing high-quality products directly to our ranching customers. Our mission is to connect ranchers with the right products at affordable prices to improve their rotational grazing operations.

Role Summary:

As our Partner Performance Manager, you’ll be the driving force behind our network of educators, influencers, and well-known ranchers who champion the Powerflex brand and drive sales. You’ll oversee both online and traditional marketing channels, ensuring Powerflex Partners and Affiliates have the tools, information and support necessary to drive revenue and the Powerflex brand performance. If you’re excited about ranching, agriculture, and making an impact, this role is for you!

Our “ideal” candidate will have a Ranching or Agriculture background.  Prior experience marketing ranch or ag products Direct to Consumer (DTC) is a major plus.

Requirements

Must Have

• Bachelor Marketing, Communications, Advertising or other relevant degree or higher.
• Minimum of 2 - 3 Years work experience in similar or higher role.
• Marketing and/or Partner/Affiliate Coordinator role or similar experience with DTC products.

What You’ll Do

Partner and Affiliate Engagement:

• Cultivate relationships with our network of Partners and Affiliates, including educators, influencers, and experienced ranchers.
• Collaborate closely with partners to align marketing efforts, ensuring consistent messaging and brand representation.
• Provide ongoing support, training, and resources to help partners effectively promote Powerflex products.

Educational Outreach:

• Work hand-in-hand with partners to inspire and inform ranchers across all livestock types (cattle, sheep, goats, poultry, etc.).
• Develop educational content, webinars, and workshops that empower ranchers to adopt rotational grazing and regenerative practices.
• Foster a sense of community among partners and their audiences.

Team Integration – Partner to Rancher Success Manager:

• Collaborate and connect partners and Powerflex Rancher Success manager to create personalized grazing management plans.

Marketing Resources and Enablement:

• Equip partners with the necessary marketing materials to promote Powerflex effectively.
• Provide ready-to-use content, sales collateral, and educational resources.
• Empower partners to integrate Powerflex messaging into their own marketing channels.

Performance Tracking and Optimization:

• Monitor partner performance metrics, including lead generation, customer acquisition, and brand visibility.
• Continuously optimize partner strategies based on data insights.
• Celebrate successes and address challenges collaboratively.

Direct Reports – None

Reports To – CEO with a dotted line to Director Partnerships

Location – San Antonio, TX in the newly renovated historic building on San Antonio Riverwalk. 

Travel:  10%

Benefits

• Health insurance plan with ZERO deductibles and ZERO copays
• Dental, and vision insurance plans
• Medical and dependent care flexible spending accounts
• Open PTO - we like to keep this simple...making time for life is important!
• 9 paid standard holidays each year in addition to open PTO
• 401(k) savings plan
• Company-paid Life, AD&D, and Disability coverage
• A collaborative, entrepreneurial learning environment with a proven playbook
• Casual dress and fun work atmosphere

About Powerflex Supply:

We know that a company's success starts with its employees. We also know that an individual's success starts with the right career opportunity. Powerflex Supply is known in the regenerative ranching and farming industry as a leader in premium rotational fencing, water supplies and other products.  Powerflex has been a trusted source for 25 years offering proven and tested products that support the regenerative and other farmers/ranchers.  Powerflex Supply is headquartered in San Antonio, TX with additional sites in around the country.   Powerflex Supply was acquired by Soilworks Natural Capital, a leading Private Equity Firm with a mission to revolutionize the Regenerative Agriculture industry. 

Powerflex is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.