Marketing Physician Liaison - Mountain River Physical Therapy
Wellsburg, WV 26070
About the Job
Mountain River Physical Therapy, is a member of the Confluent Health family of physical therapy and occupational therapy companies.
We are looking for a PART TIME Marketing Physician Liasion to join our team!
At MRPT, you’ll find a vibrant culture because we want our employees to love coming to work and doing what they love – helping our patients get back to their everyday lives. The role of the Physician Liaison involves cultivating and nurturing strong customer relationships,with a primary focus on physicians and the community. Engagement with employers and payers may be required. Working closely with the Marketing Director and Clinic Directors, the Physician Liaison plays a critical role in implementing strategic marketing initiatives acrossthe organization. Their primary responsibility isto drive physician field marketing and develop strong relationships with referral sources.
PART TIME
Salary Rate: $20-$25 /Hour
Territory Resppnsible for will consist of the North region:
- Wellsburg
- New Martinsville
- St. Clairsville
- Wheeling
- Other surrounding areas.
Physician Marketing and Relations
Develop and maintain relationships with targeted physicians and other clinical referralsources.
Complete eight (8) direct physician contacts per day/16-20 per week.
Provide opportunities for physical therapists to interact with customers.
Communicate effectively with referring providers and their office staff.
Participate in monthly marketing meetings.
Maintain the strictest confidentiality; adhere to all HIPAA guidelines/regulations.
Coordinate with various staff to ensure customer requests are handled appropriately and
promptly.
Generate a consistent routing schedule to meet the needs of both internal and external
customers.
Maintain ongoing physician referral information and relationship/sales activity in Salesforce.
Perform other work-related duties as assigned.
Community Engagement and Brand Awareness
Work closely with the Clinic Directors in planning and organizing community special events.
Develop local community relationships through advertising, sponsorships, and partnerships.
Coordinating collateral materials, ordering and keeping assigned clinics stocked with materials.
Assist in the preservation of the corporate identity.
Planning and Training
Create/collaborate on a quarterly marketing plan outlining budget, collaterals, relationship
development, community image, and amaZing service.
Provide regular updates on company-wide marketing activity and track demographic data to
support marketing initiatives.
Provide marketing training for Clinic Directors and designated clinical staff.
Maintain an updated database of referral sources in Salesforce
Education
Bachelor's degree in business, marketing, or clinical with sales/marketing experience.
Experience
Two years of experience in medical/healthcare sales.
Personal Automobile
Must have a personal vehicle to perform job duties.
Must possess a valid driver’s license.
Skills & Knowledge
An individual should demonstrate the following competencies to perform the duties and responsibilities
of this position successfully:
Problem-solving: Use sound judgment to exercise problem analysis and resolution
Planning and Organization: The capability to plan effective routing to meet customers’
needs and keep top-of-mind awareness.
Communication/Presentation: Strong networking and interpersonal skills in relating and
presenting to different audiences.
Strong customer support orientation for both internal and external customers.
Must be self-motivated and driven to succeed. Excellent at relationship building and follow
through. An outgoing personality is a must.
Previous experience with healthcare sales is a must. Current relationships with the primary
care community are a plus.
Excellent multi-tasker in a fast-paced event management environment and self-motivated.
Up to date on current trends in physician relationships and referral development.
Excellent interpersonal and communication skills, including writing, proofreading, and public
speaking.
Excellent organization skills and experience with events
Proven ability to collaborate with constituencies and manage tasks to meet deadlines.
AmaZing! Customer service ethic and high expectations for quality.
Proficient in using the Web and the latest versions of Google Apps, Microsoft Word, Excel,
and PowerPoint.
Perform other work-related duties as assigned.