Marketing Manager - Gpac

Marketing Manager

The Marketing Manager is responsible for leading the marketing department and driving the development and execution of marketing and branding strategies that target existing and new markets. This role ensures the organization's marketing efforts align with its corporate objectives while maintaining a consistent brand image across all product lines and promotional materials.

Essential Duties and Responsibilities:

• Oversee the marketing department, including graphic design and web development teams.
• Develop and implement marketing and branding strategies to support business goals.
• Plan and manage advertising and promotional activities across print, online, electronic media, and direct mail channels.
• Monitor and evaluate marketing performance, ensuring effective control of results.
• Conduct and oversee market research to adapt strategies to evolving market conditions and competitive dynamics.
• Analyze competitor products, sales, and marketing activities to identify opportunities and threats.
• Prepare and present marketing activity reports to executive management.
• Write and oversee the creation of company newsletters, advertising copy, articles, and other marketing materials.
• Organize and manage trade shows, including booth design and layout.
• Maintain a consistent corporate image across all marketing and promotional activities.

Qualifications and Requirements:

• Bachelor’s degree in marketing, sales, or business administration (a combination of education and relevant experience may be considered).
• Minimum of 5+ years of experience in a similar role.
• Strong verbal, written, and executive-level presentation skills.
• Proficiency in writing and editing copy for various marketing materials.

Please submit a resume for consideration. Only the most qualified applicants who provide a resume will be contacted. If you would like to learn more about Manufacturing opportunities, contact Dan Poel with gpac. Resumes can be confidentially sent to dan.poel@gogpac.com

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All qualified applicants will receive consideration without regard to race, age, color, sex (including pregnancy), religion, national origin, disability, sexual orientation, gender identity, marital status, military status, genetic information, or any other status protected by applicable laws or regulations.

GPAC (Growing People and Companies) is an award-winning search firm specializing in placing quality professionals within multiple industries across the United States since 1990. We are extremely competitive, client-focused and realize that our value is in our ability to deliver the right solutions at the right time.