Global Marketing Leader - Johnson and Johnson
Danvers, MA 01923
About the Job
Key Responsibilities:
• Shaping the innovation and pipeline strategy for our Impella & Breethe products in collaboration with cross-functional partners
• Developing global insights to drive new product concepts, market segmentation, KOL engagement and marketing strategies.
• Managing the New Product Innovation pipeline, including meeting key development milestones
• Working closely with the regional marketing teams to execute marketing and launch plans
• Partnering closely with the regions to understand market dynamics and support the regional commercial needs
• Creating relationships with worldwide key opinion leaders
• Building a pipeline of talent and fostering a culture of engagement within the team.
• Develop, execute, and maintain high-impact marketing programs that are "exported" globally to Regional Marketing colleagues.
• Work closely with Product Management, Engineering, and General Managers to bring novel therapies and/or expanded indications to clinicians and patients around the world.
• Work with the Medical Office and Publications teams to ensure the latest evidence and clinical best practices are shared globally.
• Identify key adoption barriers to product adoption and develop the tools, programs, and training needed to overcome those barriers.
• Develop and maintain a comprehensive understanding of current publications, emerging science, technological developments and trends on relevant therapies and competitive products. Requirements:
• Minimum of a bachelor's degree is required. MBA is preferred
• A minimum of 15 years of marketing experience with solid business acumen and knowledge of the medical device market environment is required.
• Prior people leadership experience required, managing of managers preferred.
• Proven leadership ability to motivate and lead cross-functional teams across a matrix organization is required
• Strong PowerPoint and Excel skills are essential.
• Must be able to thrive in a fast-paced and dynamic work environment.
• Consistently pushes self and others to achieve challenging goals and objectives with a track record of success based on integrity.
• Demonstrated ability to convert strategies into tactical marketing plans and deliver results.
• Ability to effectively influence and collaborate with multiple stakeholders through the utilization of organizational channels, experience, and influencing skills.
• Excellent interpersonal, communication, and negotiation skills for a wide variety of audiences, including sales and marketing leadership.
• Ability to develop strong relationships with customers, and multi-functional partners.
• Creative thinker who is intellectually curious.