Digital Production Manager (Marketo Marketing Platform) - cyberThink, Inc

Job Description:
As a Digital Production Manager, you will support multiple business units by enabling meaningful, data-driven interactions with customers. This role will focus on managing and enhancing the Marketo Marketing Platform, ensuring effective integrations and delivering high-quality communication solutions.
 
Key Responsibilities:

• Act as product lead for platform enhancements, integrations, and development activities.
• Provide day-to-day production support for the Marketo platform and integrated systems.
• Gather and document input from users and stakeholders for platform enhancements and future changes.
• Support integration efforts between Marketo and Salesforce, as well as other third-party applications.
• Develop and maintain complex communication templates, ensuring alignment with business rules and requirements.
• Define and implement solutions for multichannel communication delivery methods.
• Oversee platform administration, including monitoring performance, resolving issues, and improving functionality.
• Ensure platforms align with current communication strategies while identifying opportunities for growth.
• Lead the development of business process requirements, use cases, and business rules.
• Collaborate with internal business partners and vendors to ensure seamless project execution.

 
Required Skills, Experiences, Education, and Competencies:

• Experience managing and supporting Marketo or similar automated marketing platforms.
• Proven knowledge of platform integrations, including Salesforce and other third-party applications.
• Strong understanding of HTML, CSS, JavaScript, and building communication templates.
• Demonstrated experience with API connections and Marketo webhooks.
• Success in managing cross-functional platforms with rapid release cycles.
• Ability to gather and document requirements, develop use cases, and define business processes.
• Strong interpersonal, analytical, and problem-solving skills, with excellent communication abilities.
• Proven ability to manage multiple priorities in a fast-paced environment.
• Experience influencing stakeholders and delivering client-focused solutions.
• Marketo Certification or equivalent certification in a similar platform preferred.

 
Desired Qualifications:

• BA/BS degree or equivalent relevant experience.
• Experience working in financial services or other regulated industries.
• Proficiency with Adobe Creative Suite and basic design concepts.
• Experience in reporting and analytics tools like Tableau.
• Familiarity with integration and workflow tools such as Alteryx, Talend, or Workato.
• Strong adaptability to ambiguity and changing business priorities.

 
 
The hourly range for roles of this nature are $50.00 to $80.00/hr. Rates are heavily dependent on skills, experience, location, and industry.
 
cyberThink is an Equal Opportunity Employer.