CRM Administrator - University of North Texas System

Dallas, TX

About the Job

Title: CRM Administrator

Employee Classification: Application Support Analyst

Campus: University of North Texas - Dallas

Division: DAL-Student Aff & Enrollment Mgmt

SubDivision-Department: DAL-Student Aff & Enrollment Mgmt

Department: DAL-Admissions-UG-521200

Job Location: Dallas

Salary: $73,360.00 / year

FTE: 1.000000

Retirement Eligibility: TRS Eligible

About Us - Values Overview:

Welcome to the University of North Texas System. The UNT System includes the University of North Texas in Denton and Frisco, the University of North Texas at Dallas and UNT Dallas College of Law, and the University of North Texas Health Science Center at Fort Worth. We are the only university system based exclusively in the robust Dallas-Fort Worth region. We are growing with the North Texas region, employing more than 14,000 employees, educating a record 49,000+ students across our system, and awarding nearly 12,000 degrees each year.

We are one team comprised of individuals who are committed to excellence, curiosity and innovation. We are transforming lives and creating economic opportunity through education. We champion a people-first values-based culture where We Care about each other and those we serve. We believe that we are Better Together because we foster an inclusive environment of respect, belonging, and access for all. We demonstrate Courageous Integrity through setting exceptional standards and acting in the best interest of our communities. We are encouraged to Be Curious about opportunities for learning, creating, discovering, and innovating, and are encouraged to learn from failure. Show Your Fire by joining our team and exhibiting your passion and pride in your work as part of our UNT System team.

Learn more about the UNT System and how we live our values at www.UNTSystem.edu.

Department Summary

The University Of North Texas at Dallas – the first four-year public institution of higher education in the city – seeks an individual who will help shape the character of a 21st century, teaching-focused university. Candidates should be able to express enthusiastic support for the mission of the university to transform the lives of students, families and communities by providing high-quality, student-focused education in preparation for tomorrow’s careers, and its vision to create the place of choice where students are inspired to learn, faculty are inspired to teach and the community is inspired to support. For more information about the university, go to: http://untdallas.edu/

Position Overview

This position will serve functional users across various departments. It requires a technical skillset and knowledge as well as an understanding of the needs of functional users. This position also plays a critical role in the support of our Customer Relationship Management (CRM) software (Salesforce/TargetX) by delivering successful solutions via managing users, data, and permissions; maintaining and customizing apps; and building reports and dashboards.

Minimum Qualifications

Bachelor's degree in related field and three (3) years of work experience in computing, information systems, or related field; or any equivalent combination of education, training and experience.

Knowledge, Skills and Abilities

Understanding of Salesforce data model, including custom and standard objects, relationships, and data manipulation techniques
Experience working with CRM systems such as Salesforce/TargetX to help drive organizational decision-making.
Strong understanding of Salesforce/TargetX best practices and functionality.
Ability to exercise sound judgment and discretion in making critical decisions.
Knowledge of professional standards and regulations.
Knowledge of, or the ability to learn, University policies and procedures.
Ability to communicate effectively in both oral and written form.
Ability to maintain effective interpersonal relationships.
Ability to develop specific goals and plans to prioritize, organize, and accomplish work.
Strong organizational skills, the ability to perform under pressure and manage multiple priorities with competing demands for resources.
Approach issues with a strategic mindset, be collaborative, and possess excellent organizational and project management skills.
Ability to work independently in a fast-paced, high-volume area.
Intermediate level knowledge of Microsoft Office Suite.
Knowledge of safety and security precautions appropriate to work performed.
Ability to identify problems, evaluate alternatives, and implement effective solutions.

Preferred Qualifications

Two (2) years combined experience in the following;
- Administering Salesforce/TargetX.
- Creating custom automated reporting, and compelling data visualization dashboards specific to individual end user needs.
- Supporting major change initiatives including knowledge and skill in process improvement, project planning, conflict resolution, team building, customer service, and data-based decision-making concepts.
Experience working in a PeopleSoft system.
Exposure to SQL and writing queries.
Show an affinity for business analysis.
Degree in IT, related field, or IT developer experience.

Required License/Registration/Certifications

Job Duties:

Serve as internal consultant to Division leadership and staff for the purpose of mining relevant data from the CRM for use in data-driven decision making.
Ensure that data related to prospective students is accurately collected, entered and maintained in a manner that effectively supports student relationship management and increases applicant yield. Support the administration and enhancement of a university-wide Salesforce/TargetX CRM database.
Develop, configure, test, and deploy CRM related solutions such as custom fields, page layouts, record types, business processes, validation rules, assignment rules, profiles, permission sets, sharing rules, automations, reports, dashboards and workflow management in the pursuit of student engagement and recruitment efficiency. Document processes, develop procedure manual, and provide ongoing support to users through training and assistance to maximize their understanding and use of the Salesforce/TargetX CRM.
Collaborate with Admissions and Marketing Communications to develop, launch, and update communications using multi-channel outreach as needed for effective, competitive marketing and recruiting.
Monitor and analyze the performance of all student communication campaigns within the CRM, including open rates, click-through rates, response rates, and overall engagement.
Serve as the functional manager of the CRM, liaise with internal and external CRM support providers, including admissions departments, Campus and System IT, Salesforce, and Liaison (TargetX) to support ongoing configuration, test new functionality and upgrades to the CRM as well as data security and integrity measures.
Assist in strategic planning and innovation to leverage capabilities of the Salesforce/TargetX CRM, as well as integration across campus systems to optimize data fluidity.
Update production data using the student information system (PeopleSoft) and the Salesforce/TargetX CRM with appropriate security access.
Coordinate testing of updates, enhancements, and new functionality in the student information system (PeopleSoft), the Salesforce/TargetX CRM, Demand Tools, and Informatica.
Maintain application setups in coordination with counterparts at each of the UNT System entities for a specific application area.
Manage user licenses, roles, profiles, object settings, permissions sets and access to the CRM.
Lead multiple projects in the development and implementation of CRM policies and procedures.
Stays up-to-date on industry best practices.

Work Schedule:

Monday - Friday 8AM-5PM, some weekends as needed for programming

Driving University Vehicle:

Security Sensitive:

This is a Security Sensitive Position.

Special Instructions:

N/A

Benefits:

For information regarding our Benefits, click here.

EEO Statement:

The University of North Texas System is firmly committed to equal opportunity and does not permit -- and takes actions to prevent -- discrimination, harassment (including sexual violence) and retaliation on the basis of race, color, religion, national origin, sex, sexual orientation, gender identity or expression, age, disability, genetic information, or veteran status in its application and admission processes, educational programs and activities, facilities and employment practices. The University of North Texas System immediately investigates complaints of discrimination and takes remedial action when appropriate. The University of North Texas System also takes actions to prevent retaliation against individuals who oppose any form of harassment or discriminatory practice, file a charge or report, or testify, assist or participate in an investigative proceeding or hearing.

Source : University of North Texas System