Automation Specialist at Turtle

Why Turtle?

At Turtle, you will play a key role in our goal to listen, learn, and help customers in need. With over 900 employees, spanning across the US, Canada, Mexico, and Puerto Rico, we believe that our people are our most valuable assets. Through our culture of innovation, education, and accountability, we ensure to create a space where everyone matters. We believe that EVERYONE can do extraordinary things and our mission is to create a workplace that empowers our employees to be successful. This is why our history spans over 100 years and has led to our standing as one of the nation’s largest independent electrical industrial distributors. We believe that by making the right choices, we can find the right solutions. That’s how we built our past, and that’s how we’ll build our future.

About the Role

The Automation Specialist role is a commercial and technical resource that is focused on the industrial automation portfolio of products and services. This role supports customers and offices in northern New Jersey, the lower Hudson Valley, and NYC metropolitan areas including Nassau and Suffolk counties. This position is full Time – Average 3 days per week travel in NYC metro area.

This position provides support to internal and external customers primarily in the areas of variable frequency drives (VFD’s), motion control, and programmable logic controllers (PLC’s). This support includes providing technical knowledge in the use of automation products as well as trouble-shooting support, acting as a liaison between customers and Rockwell Automation. In addition, the role will include education of internal and external customers through webinars and on-site interactions. These presentations aim to educate customers on new and existing products and services. You will use your knowledge of the local business and competitive landscape to provide industrial automation solutions to customers. 

What You'll Do

Sales Leadership

• Plan and execute the annual commercial business growth including target account selection and pursuit, maintain technical competency, and identify future business investments.
• Articulate the value of Rockwell’s Mechatronic offering, engage in value discussions of rotary motion offerings (including independent cart and robotics), sell customer outcomes at all levels of the customer, develop third party vendor and delivery partners. 
• Customer-centric business advocate
• The performance of this specialist group is judged on the revenue performance of the assigned product segments. Candidate demonstrates ability to work independently and is self-motivated.

Technical

• You will be a technical liaison between Rockwell Automation, the distributor, and customers, providing technical, marketing, and commercial leadership for sales growth. 
• The Mechatronics Specialist is the domain expert and point of contact for customers when supporting the Mechatronics portfolio, which includes Emulate3D, Kinetix, PowerFlex, Motion, Integrated Cart Technology, Linear Motion and Robotics); 
• Provides selection and design advice for most assigned products in common configurations and leverages the proper Rockwell Automation resources for engineered to order (ETO) solutions.
• Design software capabilities (i.e. SolidWorks), Emulate3D, motion-related networking and robotics experience is a plus. 
• Able to differentiate products/solutions from competition and promote the differences as meaningful benefits to the customer. 

Marketing

• Analyze market conditions, develop and implement an annual business plan.
• Understand market conditions, competitive forces, determine market share, and identify opportunities for growth.
• Work with our marketing department to administer and implement marketing programs and product launches for Turtle’s Industrial/Manufacturing/ solutions business.
• Good technical writing & presentation skills with ability to present topics to mid / large size groups of customers (external and internal)
• Clear communicator with a proven track record of providing relevant and timely information and feedback, as needed.

What You'll Bring

• 4-year degree or equivalent professional experience in technical disciplines is required.
• Demonstrated knowledge & understanding of industrial automation standards and practices such as UL 61800-5-1 and UL 347A.
  1. Control systems and Computer Technology (Microsoft)
  2. Industrial/Manufacturing/Infrastructure solutions 
  3. Industrial/Manufacturing/Infrastructure Application Knowledge
• The ideal candidate will have exposure to all levels and connectivity of the Purdue Model (Field Devices to ERP). Platforms include but not limited to: Variable Frequency Drives, Servo Motor and drives, Intelligent Power, PLC, as well as HMI/SCADA software.
• Proven self-starter with a track record of market development and program execution experience
• Comfortable with engaging customers in a friendly and informative manner, explaining capabilities and potential applications of our mechatronics solutions.
• Comfortable translating complex technical concepts into clear and concise language for a mixed audience. 
• Experience in sales or a related customer-facing role.
• Prior knowledge of automation principles or programming languages.
• Experience working with proof-of-concept development.

What We Offer

We offer a competitive benefits package that includes:

• 401(k) plan
• Health insurance
• Dental insurance
• Vision insurance
• Life insurance
• Paid holidays
• Vacation
• Employee negotiated discounts

Who We Are

Founded in 1923, Turtle is a fourth-generation, family-owned, and three-generation women-owned business, and one of the nation’s largest independent electrical and industrial distributors. Headquartered in Clark, NJ, our Electrical Distribution division operates 14 branches spanning from coast to coast. It is a significant force in the engineering and procurement of power distribution, automation, lighting, and energy projects, offering integrated services for the industrial and construction markets. Turtle Integrated division provides on-site MRO procurement, cost-saving, and spend analytics across the US and in Canada, Puerto Rico, and Mexico.

What to Do Next

You can begin by filling out our application online. If you want to learn more about Turtle, please visit our website

Turtle is proud to be an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, gender identity or expression, national origin, disability, genetic information, pregnancy, marital status, military or veteran status, or any other protected characteristic as outlined by federal, state, or local laws.