Associate Director, Measurement Sales Architecture - InMarket

JOB DESCRIPTION

TITLE: Director, Measurement Sales Architecture  

Location:  Remote, US-only

About InMarket

Since 2010, InMarket has been the leader in 360-degree consumer intelligence and real-time activation for thousands of today's top brands. Through InMarket's data-driven marketing platform, brands can build targeted audiences, activate media in real time, and measure success in driving return on ad spend. InMarket's proprietary Moments offering outperforms traditional mobile advertising by 6x.* Our LCI attribution platform, which won the MarTech Breakthrough Award for Best Advertising Measurement Platform, was validated by Forrester to drive an average of $40 ROAS for our clients. 

*Source: Wordstream US Google Display Benchmarks for Mobile Media

Who you are

The ideal Director, Measurement Sales Architecture for our sales team has a developed deep understanding of digital and omnichannel media measurement. This ideal candidate will fully understand how exposure data from different media types can be passed from publishers/DSPs/TV Partners/etc downstream to help receive the inputs needed for Multi-Touch Attribution analysis. You will already understand existing attribution methodologies in the landscape and clearly be able to articulate how measurement works, and the value InMarket brings to our partners. This ideal candidate is an enthusiastic and outgoing self-starter who is a key player in driving revenue and building a growing client base. With excellent communication and interpersonal skills, the ideal candidate collaborates with team members and possesses the passion to drive change for InMarket. The ideal candidate should be ready to hit the ground running and thrive in an entrepreneurial, fast-paced environment.

Your daily impact as a Director, Measurement Sales Architecture

• Work with the Sales team to close Measurement/Attribution deals and partnerships by providing subject matter expertise, credibility, and clearly articulating InMarket's technical strengths and nuances to prospective (and existing) customers.
• Reach company Measurement Revenue Goal quarterly 
• Retain and Grow Existing Accounts 
• Close NEW Measurement Accounts 
• Train sales team on Measurement selling to ensure all are well equipped to have client facing meetings
• Act as a liaison to the Product Team on delivering market feedback, and building new products/enhancements that help move measurement revenue forward.
• Assist with GTM's to ensure updates are positioned properly and building the right products
• Assist with Sales Pricing and Packaging to help grow measurement revenue
• Prepare and run Measurement Product demonstrations of InMarket dashboard and managed service reports to clients
• Run all technical/methodological calls with clients in the pre-sales and upsell process

Your Experience and Expertise

• 5+ Years Measurement/Attribution Experience
• 5+ Years Sales and/or Account Management Experience
• Ability to discuss complex methodology concepts from "in-the-weeds" explanations to"30K foot view" conversations.

The Nice to Have's 

• Technical Experience with Tagging, Pixel Generation, Measurement Campaign setup
• Clear Communicator (Written and Oral)
• Salesforce Experience 
• Sales Training Experience

Compensation & Benefits Summary

• Competitive salary, stock options, flexible vacation
• Medical, dental and Flexible Spending Account (FSA)
• Company Matched 401(k)
• Unlimited PTO (Within reason)
• Talented co-workers and management
• Agile Development Program (For continued learning/professional development)
• Generous Paid Parental Leave

For candidates in California, Colorado, and New York City, Illinois, Minnesota, New Jersey, Vermont and Massachusetts the Targeted Base Salary Range for this role is $125,000 to $151,300. 

Actual salaries will vary depending on factors including but not limited to work experience, specialized skills and training, performance in role, business needs, and job requirements. Base salary is subject to change and may be modified in the future. Base salary is just one component of InMarket's total rewards package that also may include bonus, equity, and benefits.  Ask your recruiter for more information!

InMarket is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status.

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